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Sabah gains charter flights

KOTA KINABALU, 13 February 2024: Firefly, a subsidiary of Malaysia Airlines, is operating scheduled charter flights between Nanjing (NKH) in China and Tawau (TWU), just 60 km from Semporna, Sabah’s east coast’s famed diving destination.

The charter flights between Nanking and Tawau are scheduled until 31 March (Tuesday, Thursday, and Saturday). Sales are exclusively via China’s online travel agencies, including the roundtrip fares on flights (FY8102/FY8101) hotel accommodation, transfers and tours.  

STB and Tourism Malaysia officials, with Sabah’s cultural dancers at the Tawau Airport.

STB Senior Marketing Manager Humphrey Ginibun noted during the welcome ceremony for the first flight with 157 passengers that bookings are made through the Chinese OTAs Ly.com, Ctrip, Qunar and Fliggy.

Tourism officials said the scheduled charter flights should generate around 500 Chinese tourists weekly. Minister of Tourism, Culture & Environment Datuk Christina Liew said the Sabah Tourism Board was proud to announce the commencement of charter flights connecting Nanjing in China to Tawau, Sabah, by Firefly Airlines, noting Tourism Malaysia also played a role in the development of this new flight route.

“We warmly welcome our Chinese friends and look forward to showcasing the unique cultural and natural treasures of Sabah,” said the state minister. “The launch of direct flights from Nanjing to Tawau is a testament to the growing appeal of our region as a tourist destination. I am excited that this new route will contribute to the growth and development of Tawau as a prominent international destination.

“Currently, Sabah receives 42 weekly scheduled flights from Beijing, Shanghai, Guang-zhou, Shenzhen, Hangzhou and Wuhan through the gateway airport at  Kota Kinabalu, delivering 7,520 seats weekly,” she said.

While the scheduled charters fly to Tawau, the tour package highlights the visit to Semporna and its famed beaches and diving off the east coast of Sabah state.

Semporna attractions
Travellers from all over the world flock to Semporna, Sabah, for many reasons. Here are some of the biggest draws.

Underwater Wonderland: World-renowned diving and snorkelling: Semporna is considered one of the best diving destinations in the world, thanks to its pristine coral reefs, diverse marine life, and clear visibility. Divers can encounter incredible creatures, from reef sharks and manta rays to turtles and pygmy seahorses. Popular dive sites include Sipadan Island, Mabul Island, and Kapalai Island.

Hiking and nature adventures: For those seeking adventure beyond the sea and sandy shores, Semporna offers a variety of hiking trails, including the challenging trek to the summit of Bohey Dulang Island and the historical Skull Hill (Bukit Tengkorak).

Cultural experiences: Immerse yourself in the rich culture of the Bajau Laut people, who have inhabited the Semporna area for centuries. Visit their traditional villages, learn about their way of life, and sample their delicious cuisine.

Stunning scenery: Semporna boasts breathtaking natural beauty, with turquoise waters, lush rainforests, and dramatic mountain ranges. Relax on a beach, soak up the sun, and enjoy the serenity of the surroundings.

Delicious food: Savor Semporna’s fresh seafood and local delicacies, from grilled fish and curries to exotic fruits and traditional Malay dishes.

Sustainable tourism: Semporna is committed to preserving its fragile ecosystem and promoting conservation and sustainable tourism practices. Travellers can support these efforts by choosing eco-friendly accommodations and activities. Whether you’re an avid diver, a nature enthusiast, or simply seeking a relaxing getaway, add Semporna to your travel bucket list.

Tawau in the spotlight
The latest launch of scheduled charters between Nanjing and Tawau is part of a  well-thought-out strategy announced by the Sabah Tourism Board in early 2023 to promote Tawau as a must-see destination on the east coast of Sabah.

It was initiated by the state’s Assistant Minister of Tourism, Culture, and Environment, Datuk Joniston Bangkuai, who emphasised Tawau had a significant amount of untapped tourism potential, and it should not merely serve as a passing point for tourists who typically fly to Tawau to visit the dive sites of Semporna.

“I must say that whenever we attend (tourism) roadshow, there always seems to be a great deal of interest in Semporna, while Tawau is overlooked,” he said at a close of a fact-finding trip to Tawau last year.

“Hence, Tawau needs to expand its attractions, and we need to design a strategic plan to encourage tourists to stay and discover all that Tawau has to offer,” he said.

Here are some of the top attractions in Tawau, Malaysia, according to Google Maps:

  • Tawau Hills Park: Rugged national park featuring a hot spring, volcanic terrain, waterfalls, campsites & picnic spots. It has a 4.4-star rating on Google Maps.
  • Tawau Hill Park (Table Waterfall): This waterfall is another popular attraction in Tawau Hills Park. It has a 4.7-star rating on Google Maps.
  • Teck Guan Cocoa Village & Tawau Cocoa Cafe: This cocoa village offers visitors a chance to learn about the cocoa-making process and sample some delicious chocolate. It has a 4.3-star rating on Google Maps.
  • Balung River Eco Resort: This eco-resort is located on the Balung River and offers a variety of activities, including boat tours, fishing, and jungle trekking. It has a 4.1-star rating on Google Maps.

For more information on Sabah, visit www.sabahtourism.com.

Emirates named NBA Global Airline Partner

DUBAI, 8 February 2024: Emirates and the National Basketball Association (NBA) have announced a multiyear global marketing partnership naming Emirates the Official Global Airline Partner of the NBA.  

The collaboration also makes Emirates the inaugural title partner of the NBA Cup, previously named the NBA In-Season Tournament, and the NBA’s first-ever referee jersey patch partner.

As the first title partner of the Emirates NBA Cup, the global airline will be featured through a co-branded Emirates NBA Cup event logo, with co-branded promotion planned across the NBA’s global social media community and in-arena signage throughout the Emirates NBA Cup Semifinal and Championship games starting next season.

The Emirates logo will also be featured on all NBA referee jerseys, starting with the 2024 NBA All-Star Game on Sunday, 18 February, at 2000 ET on TNT. 

“We are proud to establish a global marketing partnership with the National Basketball Association to become its Official Global Airline Partner,” said Emirates Group chairman and chief executive, His Highness Sheikh Ahmed bin Saeed Al Maktoum.

“This collaboration will also see Emirates become the league’s first referee jersey patch partner and the inaugural title partner of the NBA Cup. With basketball’s popularity worldwide, we are excited to work with one of the most globally recognised and prestigious professional leagues. The NBA is a valuable addition to our sponsorship portfolio. It allows us to connect with a vast global fanbase, including in the U.S., where the game is integral to the country’s sports culture.”

“Emirates is a world-class airline that shares our commitment to engaging fans around the world in new and creative ways,” said NBA Deputy Commissioner and Chief Operating Officer Mark Tatum. “As basketball continues to be recognised as the fastest growing sport globally, this collaboration will showcase the excitement of the NBA to the millions of people who fly Emirates annually.”

The sponsorship will also allow Emirates to enjoy a presence at other marquee league events, including as a partner of NBA Crossover – an immersive fan event at NBA All-Star – and as the presenting partner of the NBA Finals Legacy Project, which features the dedication of new NBA Cares Live, Learn, or Play Centers in each NBA Finals team market. Emirates branding will also be visible through virtual in-arena signage and on top of the backboard during nationally televised NBA games, beginning with the 2024 NBA All-Star Game.

Emirates will engage NBA fans around the world as a partner of select preseason and regular-season NBA Global Games and through the league’s interactive fan events, including “NBA District” and “NBA House.”

Fans can watch NBA content on all Emirates flights via the airline’s inflight entertainment system, including long-form documentaries, player profiles, interviews and more. 

The marketing partnership will also allow basketball fans to purchase a wide range of official NBA merchandise, including basketballs, sportswear and vintage collectables, with co-branded collaborations to follow later this year. The merchandise will be sold at the official Emirates Store at Emirates’ Headquarters in Dubai and online at www.emirates.store, which delivers worldwide. Emirates Skywards members can also redeem Miles to purchase items from the exciting range.

Emirates’ patch will also be featured on the jerseys for all referees in the Women’s National Basketball Association (WNBA), beginning with the 2025 season, and NBA G League, the official minor league of the NBA, beginning with the 2024-25 season.

The 73rd NBA All-Star Game will take place at Gainbridge Fieldhouse in Indianapolis, Indiana and reach fans in 214 countries and territories in 60 languages on television, digital media and social media.

Emirates has been a longstanding supporter of basketball in the region for almost 30 years, helping to connect with avid fans of the popular sport in the UAE and Lebanon and providing a platform to highlight the best and brightest stars.

Emirates’ global sponsorship portfolio includes partnerships with top sporting clubs, tournaments, high-profile cultural events, and more. Emirates’ association with the NBA will support the airline’s efforts to reach a huge fanbase in the U.S. and worldwide through a shared passion for basketball. 

Emirates currently offers services to 12 U.S. gateways, including Boston Logan International Airport (BOS), New York’s John F. Kennedy International Airport (JFK), Los Angeles International Airport (LAX), Houston’s George Bush Intercontinental Airport (IAH), Chicago’s O’Hare International Airport (ORD), Washington D.C.’s Dulles International Airport (IAD), Seattle Tacoma Airport (SEA), Newark Liberty International Airport (EWR), Dallas-Fort Worth Airport (DFW), San Francisco International Airport (SFO), Miami International Airport (MIA) and Orlando International Airport (MCO).
For more information on the airline and to book flights, visit www.emirates.com.

Air link opens between Cheongju and Danang

HO CHI MINH CITY, 13 February 2024: South Korea’s Aero-K Airlines has launched daily flights from Cheongju to Danng, the gateway to coastal resorts and cultural attractions in central Vietnam.

Last week, the Danang City Department of Tourism coordinated with Aero-K Airlines to welcome an inaugural flight on the Cheongju-Danang route, according to a Tourism Information Technology Centre report.

Photo credit: Aero-K.

TITC said  Aero-K had chosen Danang as the first city in Vietnam to launch scheduled services from Cheongju. The flight departs from Cheongju at 2205. and lands in Danang at 0045. The return trip departs from Danang at 0215.

T’way Airlines, another Korean low-cost airline, serves the Cheongju-Danang route with daily flights.

Korea is a leading international source market for Danang’s tourism; every day, there are 23 to 25 flights from major Korean cities such as Seoul, Busan, Daegu, Muan, and Cheongju, accounting for more than 50% of the international flights to Danang.

(Source: Tourism Information Technology Center)

STB and Traveloka sign MOC

SINGAPORE, 13 February 2024: The Singapore Tourism Board (STB) has recently renewed its longstanding partnership with Southeast Asia’s leading travel platform, Traveloka, through a one-year Memorandum of Cooperation (MOC) in Jakarta. 

STB’s chief executive, Melissa Ow and Traveloka’s president, Caesar Indra, led the signing ceremony.   

The MOC signing comes as Singapore reports Southeast Asia’s outbound travel market collectively contributed 5.28 million visitor arrivals. The continued recovery reflects Singapore’s appeal as a world-class lifestyle destination for Southeast Asian visitors and the invaluable support from industry partners such as Traveloka. Outbound travel from Thailand fully recovered in 2023 to become Singapore’s top source market, generating 450,000 visitors.

Traveloka’s president commented: “Singapore holds a prominent position as one of the top outbound destinations, as we saw a notable rise in search and transaction for all products from Thailand, Indonesia, Malaysia, Vietnam, and the Phillippines of nearly 80%    during 2023 compared to the previous year. We are excited to continue our partnership with STB to bring greater value to our customers.

Insights and data

The MOC marks the deepening collaboration between STB and Traveloka, moving beyond the confines of marketing campaigns. Notably, it will focus on sharpening the targeting of consumers by sharing insights and data. 

Additionally, both parties will explore the introduction of new Singapore products and experiences on the Traveloka platform. The new agreement reflects a shared dedication to innovation and the enhancement of visitor experiences across multiple Southeast Asian markets.

Made in Singapore

These efforts also align with the Singapore Tourism Board’s latest campaign, “Made in Singapore.” It highlights how everyday ordinary moments are made extraordinary through a rich tapestry of unique and unexpected experiences, made possible only in Singapore. The MOC with Traveloka reinforces this commitment by introducing new avenues for personalised and tailored experiences to enhance visitor experiences and showcase Singapore’s diverse offerings to a wider Southeast Asian audience.

STB executive director of Southeast Asia Terrence Voon said: “Traveloka has been an important and valued partner since our first collaboration in 2019. As travel continues to recover in the region, our partnership will help unlock Southeast Asia’s rich tourism potential, help us understand our customers better, and strengthen Singapore’s position as a leading destination for regional travellers.”

Targetted campaigns

Beyond attracting more visitors to Singapore, the partnership will emphasise knowledge-sharing and the discovery of new insights that can enhance visitor engagement. For instance, STB and Traveloka will exchange insights to develop more targeted promotional campaigns and create tailored travel experiences. By leveraging shared expertise, the collaboration seeks to elevate the overall visitor experience and drive impactful outcomes across Southeast Asia.

The MOC signing signifies a joint commitment by STB and Traveloka to co-invest in marketing campaigns, focusing on Indonesia and expanding to Thailand, Malaysia, and Vietnam.

What to expect in Singapore in 2024

Singapore promises exciting events, new attractions and exclusive deals this year. Visitors can enjoy numerous festivals such as the Grand Prix Season Singapore (GPSS), entertainment extravaganzas including performances from global artists and world-class sports events such as the Standard Chartered Singapore Marathon.

Batik Air flies to Instanbul

KUALA LUMPUR, 10 February 2024: Batik Air introduced direct flights four times weekly between Kuala Lumpur and Istanbul at the weekend. 

Malaysia’s Minister of Tourism, Arts and Culture YB Dato Sri Tiong King and representatives from Batik Air and Malaysia Airports Holdings Berhad welcomed passengers aboard the Batik Air inaugural flight arriving at Kuala Lumpur International Airport from Turkey’s Sabiha Gokcen International Airport, Istanbul, on Saturday.

Photo credit: Tourism Malaysia.

A water salute greeted the aircraft as a warm welcome for the passengers on Flight OD724, which flies between the two cities every Monday, Tuesday, Thursday, and Saturday using an Airbus A330-300 with 377 seats.

From January to November 2023, Malaysia welcomed 15,623 arrivals from Turkey, delivering a positive growth of 10.8% compared with 14,096 arrivals in 2019.

Vietjet expands fleet

SHANGHAI, 13 February 2024: Vietjet took delivery of two additional aircraft under a wet-leased arrangement, deploying them to serve routes where there has been a surge in travel demand during the Lunar New Year festival that continues until 15 February.

The latest additions increase the airline’s wet-lease fleet to six aircraft apart from its current fleet of 105 aircraft, serving 125 routes in Vietnam and internationally.

The airline has recently added nearly 750 flights, providing 154,800 additional seats to serve rising demand during the peak travel period in Vietnam and the region. 

Vietjet opened the Shanghai – Ho Chi Minh City route to address Chinese tourists’ holiday travel needs last December, connecting the cities. In addition, on the first day of the Lunar New Year (10 February 2024), Vietjet commenced the new Chengdu – Ho Chi Minh City route, offering the opportunity for travellers from Chengdu to visit Vietnam and experience the Vietnamese Lunar New Year.

The added flight capacity also includes routes to and from popular tourist destinations in Vietnam, such as Ho Chi Minh City, Hanoi, Phu Quoc, Hue, Da Nang, Nha Trang, and Da Lat, catering to Chinese tourists’ exploration of Vietnam.

Over the last two months, Vietjet has proactively expanded its international flight network to include destinations such as Shanghai, Vientiane, Siem Reap (Cambodia), Busan (South Korea), Sydney, Melbourne, Brisbane, Perth, and Adelaide (Australia).

In 2023, Vietjet operated 133,000 flights with 25.3 million passengers onboard (excluding Vietjet Thailand) – a surge of 183% YoY. More than 7.6 million travellers were on international flights. Last year, the airline also continued to grow its flight network with 33 new international and domestic routes, bringing the total routes to 125, including 80 international and 45 domestic routes.

Air Japan launches SIN flights

SINGAPORE, 13 February 2024: Air Japan confirms it will start five weekly flights between Narita Tokyo and Changi Singapore on 26 April, flying a Boeing 787-800 with a single economy class cabin.

The low-cost airline will schedule flights from Narita on Monday, Thursday, Friday, Saturday, and Sunday. Flights depart Narita at 1735 and arrive in Singapore at 2355.

Photo credit: Air Japan.

The return flights depart Singapore at 0055 and arrive in Narita at 0910. (Departure days from Singapore are Monday, Tuesday, Friday, Saturday and Sunday)

Last week, the low-cost airline launched daily flights from Narita to Bangkok Suvarnabhumi International Airport. The airline offers a one-way fare of THB4,780 (JPN17,000), excluding airport fees and taxes for bookings made from 1 July 2024 to 26 October 2024.

Flight NQ1 departs Narita at 1800 and arrives in Bangkok at 2245.
The return flight NQ2 departs Bangkok at 2345 and arrives in Narita at 0805 plus one day.

The Tourism Authority of Thailand’sTAT Tokyo Office joined with the CEO of Air Japan Airlines and the CEO of Narita Airport to send off the inaugural flight on 9 February.

The airline is the low-cost subsidiary of ANA and flies a Boeing 787-800 with 320 seats for daily flights to Bangkok. (Capacity: 2,240 seats weekly). It will compete head-to-head with five airlines flying the Narita to Bangkok route. They comprise Viva Macau, JAL, and ANA, each scheduling daily flights and THAI and AirAsiaX are scheduling twice daily flights. The average return fare on the route is USD440 this month, but it will drop to an average of USD268 in July. 

PATA Nepal Chapter sharpens skills

KATHMANDU Nepal, 12 February 2024: The 6th edition of the PATA Youth Talent Quest (YTQ2024) held last week highlighted a public speaking competition with Young Tourism Professional (YTP) speakers fielding themes such as sustainability, innovation, emerging trends, challenges, and opportunities for tourism development in Nepal. 

A panel of jury members, including Dipendra Purush Dhakal (former secretary at the Ministry of Tourism), Narendra Deo Bhatta (MD-Heritage Tours & Travels), and Sunil Sakya (chairman of KGH Group of Hotels and Resorts), evaluated the participants.

PATA Nepal hosts a youth speakers competition.

Manabhi Sing Ayer from the Nepal Academy of Tourism & Hotel Management (NATHM) won the competition, followed by first and second runners-up Shreenidhi Sharma from the Global Academy of Tourism and Hospitality Education (GATE) and Prabha Rai from the International School of Tourism & Hotel Management (IST).

 The PATA Nepal Chapter in collaboration with the PATA Nepal Student Chapter, organised the 6th Youth Talent Quest. Supporting partners included Buddha Air, KGH Group of Hotels and Resorts, Community Homestay Network, HighGround Adventures Nepal and PATA Nepal Chapter member colleges; GATE, NATHM, Mid-Valley Int’l, IST, and GCI.

Youth Talent Quest (YTQ) is an annual event by PATA Nepal Chapter as a part of its engagement with Young Tourism Professionals (YTPs) to provide a platform for students from PATA Nepal Chapter member colleges to compete and showcase their talents. 

Emirates A380s fly to Osaka

DUBAI UAE,12 February 2024: Emirates will boost services to Osaka by introducing the A380 starting from 1 June 2024, featuring the latest product, premium economy.

The A380 to be deployed to Osaka will be retrofitted with premium economy, making it the second Japanese gateway to operate with the newly upgraded aircraft. The upgraded service will offer increased seat capacity on flights to and from Japan’s second-largest city, introducing the highly sought-after premium economy class for customers and refreshed interiors across first, business and economy class cabins.

From 1 June, Emirates’ four-class A380 will replace the Boeing 777-300ER aircraft currently operating the EK316/EK317 service to and from Osaka’s Kansai International Airport (KIX). With upgraded A380 operations, Emirates will offer 910 additional weekly seats between Dubai and Osaka, offering more opportunities to connect to and beyond Dubai to popular destinations for travellers, including Milan, Madrid, Brazil, Paris and London. Emirates celebrated the 20th anniversary of its services between Dubai and Osaka last year. During that time, the airline carried more than 220,000 passengers on more than 360 flights between the two gateways in 2023. 

Emirates’ four-class A380 deployed to Osaka will feature 14 first-class class suites, 76 lie-flat seats in business class, 56 in premium economy class, and 338 ergonomically designed seats in economy class. On a four-class Emirates A380, the premium economy cabin is located at the front of the main deck, with 56 seats in a 2-4-2 configuration. In the cabin, every inch of space anticipates customer needs with a generous seat pitch and width for working and relaxing and customised features that offer function and convenience, like in-seat charging points and a side cocktail table. The experience is rounded off with expertly curated in-flight amenities, an inventive menu and extensive beverage options. Emirates’ “ice” in-flight entertainment includes up to 6,500 channels of movies, TV programmes, and music. Customers flying in both Business and First Class will enjoy access to Emirates’ onboard lounge, while First Class passengers will have exclusive access to the airline’s luxurious shower spa. In addition, passengers can enjoy Emirates’ award-winning signature hospitality and meals prepared using carefully selected ingredients worldwide.

In December 2023, Emirates launched its premium economy product on the Dubai-Narita route as part of an upgrade available on flights to 14 other destinations globally, including New York JFK, Los Angeles, San Francisco, Houston, London Heathrow, Sydney, Auckland, Christchurch, Melbourne, Singapore, Mumbai, Bangalore, Sao Paulo and Dubai.

The airline’s A380 operations to Kansai International Airport (KIX) come as Japan expects an increase in tourism through the unique attractions nestled within the Kansai region, such as Osaka and Kyoto, in addition to a packed schedule of events, including the Osaka-Kansai Expo planned for 2025. 

Emirates also operates a daily four-class A380 service to Tokyo Narita and a daily Boeing 777-300ER service to Tokyo Haneda. Through its scheduled operations to Japan’s three largest international travel hubs, Emirates provides convenient air connectivity to serve the growing demand. 

As part of its commitment to travellers, Emirates last year announced the resumption of its Chauffeur-drive service in Tokyo Haneda for the airline’s First and Business Class customers. Emirates has also introduced a complimentary shuttle bus service for the airline’s Economy class customers from Tokyo Haneda airport to major train stations – Tokyo (TYO) and Shinagawa (SGW).
For more information visit: www.emirates.com

Langkawi welcomes Flydubai

LANGKAWI, 12 February 2024: Langkawi Development Board (LADA) rolled out the red carpet for the inaugural Flydubai flight to Langkawi at the weekend that marked the introduction of daily service from Dubai.

LADA chief executive officer YBhg Dato Haslina Abdul Hamid was joined by Tuan Mohamad Subhi Abdullah, Langkawi District Officer and Tuan Che Sulaiman Che Pa, Langkawi International Airport Manager, Tourism Malaysia and related agency officials at the welcoming ceremony for the Flydubai flight from Dubai.

The new service departs from Terminal 2, Dubai International Airport (DXB), UAE, with a stop in  Penang International Airport (PEN) for a one-hour stopover before flying to Langkawi International Airport (LGK). Flydubai uses Boeing 737 MAX aircraft for the daily service.

LADA reported on Saturday that the route’s opening would benefit Langkawi’s residents economically. The flight will bring in tourists from Dubai and visitors from West Asia, Europe, and Africa who fly Emirates and change flights to code-share partner Flydubai. The opening of the route by Flydubai company will offer a comfortable flight experience to passengers from over 120 destinations to Langkawi, Kedah, Malaysia via the  Dubai Air Hub in the UAE.

During the welcome ceremony, LADA encouraged the island’s tourism industry players and local communities to “play a role in improving the quality of services and tourism products and promoting the island’s tourism together with the federal and state governments.”

Penang welcomes inaugural flight

Meanwhile, Penang State EXCO for Tourism and Creative Economy Wong Hon Wai welcomed the Flydubai flight that stop in Penang before flying to Langkawi on this auspicious first day of the Lunar New Year 2024. 
“Today, we celebrate the inaugural flight of Flydubai to Penang, marking a significant milestone for our city,” said Wong Hon Wai. “On this special Lunar New Year occasion, Penang welcomes the debut of Flydubai’s direct flight from Dubai. This not only marks the first airline from the United Arab Emirates to fly directly to Penang but also signals the beginning of a new era for our tourism industry.”

*Local times

https://naturallylangkawi.my/

(SOURCE: LADA  and Penang Tourism)