Egypt touts revolutionary attraction

March 10, 2011 by  
Filed under News

BERLIN, 10 March 2011 – Beaches, ancient sites, guaranteed sun – and a tang of revolution in the air: Egypt and Tunisia are banking on their recent unrest to pull back the tourists that deserted them as the turmoil raged.

Egypt has trebled its presence this year at the world’s biggest tourism fair, ITB Berlin, with pharaonic busts alongside mock-ups of Tahrir Square, the epicentre of the revolution that toppled President Hosni Mubarak last month.

The slogan at the stand: “Come and see the place it all happened.”

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ITB Berlin opens on positive note

March 10, 2011 by  
Filed under Europe, News

BERLIN, 10 March 2011 – ITB Berlin opened Wednesday with the organisers estimating that over 11,000 companies from 180 countries were participating at the world’s largest travel show.

During the opening ceremony ITB officials confirmed exhibitor attendance was “pretty close to 2010’s levels.”

In the preamble to the opening, officials said the event generated some Euro 60 billion euros (approximately US$84 billion) worth of business transactions during the four-day event, last year.

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TAT to launch stopovers at ITB

February 16, 2011 by  
Filed under News, Thailand

BANGKOK, 16 February 2011 – Tourism Authority of Thailand will launch a seven-month campaign “Amazing Thailand Stopover,” during the up coming ITB in Berlin, mid-March.

The campaign will position Bangkok as a stopover destination for travellers who use the city’s airport as a transit point or gateway to other destinations in Asia.

Amazing Thailand Stopover campaign will run until the end of September when TAT’s current fiscal year closes. No firm details were available before the launch at ITB

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Golden oldies gain recognition

July 5, 2010 by  
Filed under Blogs

The downturn in global travel has forced an industry-wide scramble for resilient and productive niche-markets. A report issued last week by ITB Berlin, the world’s largest trade show, identified two that still hold promise – high yield luxury travellers, and seniors.

Entitled “ITB World Travel Trends Report 2010” the report was prepared by the research company IPK International on behalf of ITB Berlin.

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