PHUKET, 18 February 2026: C9 Hotelworks’ Phuket Property Exchange will go live on 11 March, featuring practical learning sessions that bring together the trends, tools, and tactics driving Phuket property sales, says C9 Hotelworks CEO Bill Barnett.
Powered by FazWaz, with Delivering Asia, this limited-edition, two-and-a-half-hour event will take place on Wednesday, 11 March 2026, at the SAii Laguna Phuket, Similan Ballroom.
C9 Hotelworks describes its latest event as “a toolkit for property sellers delivering real-world insights through focused discussions on demand drivers, lead generation and conversion, and sales tactics that build buyer confidence, strengthen standards, and close deals.”
Complimentary registration is now open for a programme that will deliver a tightly curated agenda that bridges strategy, storytelling, and sales execution, beginning with the prequel to The New Language of Luxury, Decoding Demand, Desire, and Decision-Making.
This opening sequence reframes luxury as a “lived experience”, with insights from Frank Cancelloni of Jim Thompson Group on how fashion, cuisine, and brand heritage shape residential value, alongside perspectives on aspirational travel and lifestyle design that influence buyer psychology at the highest end of the market.
The momentum continues into the main event with future-focused sessions led by Michael Kenner of FazWaz, who will unpack how technology, data, and digital platforms are reshaping how Phuket real estate is marketed and sold, setting the tone for a practical, insight-driven exchange that connects lifestyle influence with real-world transaction outcomes.
As one of Asia’s most established resort markets, Phuket’s real estate sector is entering a new phase — one defined by higher buyer expectations, increased competition, and a growing need for professionalism. What once relied heavily on location and lifestyle appeal now demands stronger knowledge, clearer standards, and more sophisticated sales execution.
Commenting on the event, C9 Hotelworks’ managing director Bill Barnett noted: “For agents, developers, and advisors, success is increasingly driven by trust, transparency, and the ability to adapt to evolving market dynamics.”
To view the full programme and for complementary registration, CLICK
(Source: C9Hotelworks)
