BANGKOK, 27 March 2017: Thai travellers turn to social media to research and share their travel experiences, while solo travel is growing starting with road trip adventures, according to Booking.com recent research.
Released last week, the study interviewed 500 Thais, during 11 to 30 January, this year, to explore the travel intentions of Thai travellers. It concluded social media was the driver that inspired first-time travel experiences in 2017.
The finding showed that 62% of Thai respondents are planning to travel solo for the first time this year. This contrasts with the traditional view that Thais prefer group and family travel mainly to deal with perceived deficiencies in foreign language skills Read more
SINGAPORE, 17 March 2017: Sabre Hospitality Solutions and Phocuswright released a new research report, Thursday, that evaluates channel optimisation in the hospitality industry.
It identifies critical elements of an effective, future-ready channel strategy that will maximise the ROI of both direct and indirect channels.
This new report, “Channel Optimisation in Hospitality: Secrets of Data-Driven Hoteliers,” claims to help hoteliers make well-informed, data-driven decisions about their channel strategies and offers insights on consumer trends. Read more
PHUKET, 14 March 2017: Russian tourists are returning in force to Phuket Island according to C9 Hotelworks latest analysis of the Phuket Russian Tourism Market.
Last year, the rebounding segment contributed an estimated THB30 billion (approximately USD848 million) to the island’s economy.
C9 Hotelworks states in its latest research that one clear cut metric pointing to Phuket’s appeal is that 51% of Russian travellers to Thailand visit the island destination. Read more
BANGKOK, 13 March 2017: Medical tourism is a key factor to boost Thailand’s private hospital business, according to Kasikorn Research Centre most recent report.
The bank think-tank unit said private hospitals continue to be a rising star maintaining a high two-digit revenue growth rate and good proportion of it comes from international patients rather than the domestic market..
“Medical tourism helps to generate at least THB40,000 million a year in treatment fees, which does not take into account income related business such as retail, tourism, hotels and restaurants…the medical tourism market is a key driver for private hospital business success,” the bank said. Read more
BANGKOK, 8 March 2017: Thailand’s legacy Chiang Mai tourism market has undergone a millennial transformation that is now tapping into a new base of travellers seeking authentic Thai experiences.
That was just one of the conclusion of the latest C9 Hotelworks research on Thailand’s northern capital.
Last year over 4.6 million arrivals at the city’s international gateway thrust the destination into a new light, as the passenger volume trailed just Phuket in terms of provincial airport arrivals in the country. Read more
BANGKOK, 7 March 2017: Kasikorn Research Centre estimates Thailand’s domestic tourism will grow 7 to 8%, this year, circulating THB930 to THB938 billion in tourism related revenue to rural areas.
The bank’s think-tank unit said Thais travelling in the country helped to spread revenue from major towns and cities to rural areas.
“This year, domestic tourism has more room to grow, although there are no clear signs that incentive measures will be extended to promote visits in the country…intense competition among tourism operators, hotels and airlines including indirect sectors will drive domestic tourism forward.” Read more
NEW YORK, 3 March 2017: New global research commissioned by Booking.com reveals that the thrill and excitement of first-time travel experiences positively increases confidence, broadens horizons and makes the traveller ultimately more successful in life.
The research showed that first-time travel experiences inspire us to make life-changing decisions.
It showed that more than one in 10 (13%) switched jobs or careers, one in 10 (13%) changed their relationship, and one in five (21%) deciding to move somewhere completely new. Read more
SINGAPORE, 1 March 2017: Malaysia’s medical tourism sector is booming, prompting fierce competition among its leading market players, according to the latest report by Transparency Market Research.
Describing Malaysia’s medical tourism market as mature, TMR says prominent enterprises are looking to offer dynamic changes in their services and products to keep reporting sustainable growth.
Despite the presence of a large number of companies, the medical tourism market in Malaysia still exhibits a high degree of consolidation, with the leading players holding the crux of the market, despite growing competition. Read more
BANGKOK, 28 February 2017: Kasikorn Research Centre estimates Thailand’s hotel sector will generate THB560 to THB574 billion this year in gross revenue, an increase of 3.7% to 5.5% year-on-year, despite growing competition.
The bank’s think-tank said competition in the hotel business continued to heighten in 2016, with more hotels in the pipeline.
“Now, as existing hotel operators carefully weigh their moves, new entrants venture into the market through mergers and acquisitions, bringing in new investment.” Read more
BANGKOK, 2 February 2017: Most Chinese tourists travelling to Thailand agree with Thailand’s clampdown on zero-dollar tours reasoning it could raise the country’s tourism quality and encourage more travel options, according to Kasikorn Research Centre survey.
The bank’s survey showed that 83.4% of Chinese tourists interviewed in the survey supported the crackdown and thought it would benefit Thailand’s tourism in the long-run.
And another 15% of respondents, while agreeing with the crackdown, were not sure of the outcome. Read more