MUMBAI, India, 27 January 2026: Travel promoters and content suppliers will join OTM 2026, a leading travel trade show, scheduled in Mumbai from 5 to 7 February 2026 at the Jio World Convention Centre.
Recognised by NielsenIQ as the leading travel trade show in India and Asia for two consecutive years, OTM 2026 is expected to host over 2,200 exhibitors from more than 60 countries, with 45 plus National Tourism Organisations already confirmed and more than 30 destinations participating at the mart.
The show is also set to welcome 50,000 trade visitors and 1,000 hosted and VIP buyers, bringing together the global travel ecosystem at a time when India has emerged as one of the world’s most strategically important outbound tourism markets.
Before the pandemic, India was often viewed as a promising but still emerging outbound market for many destinations. Today, that perception has shifted decisively. Rising disposable incomes, expanding air connectivity and a growing appetite for long-haul and experience-led travel have positioned India as a primary growth engine for global tourism.
OTM 2026 clearly reflects this transition, marking a defining moment for both the platform and India’s role in global destination strategy.
Countries that were once considered niche or aspirational for Indian travellers are now actively engaging with India as their next growth market.
Confirmed participation at OTM 2026 spans a wide spectrum. They include delegations from Bhutan, Cambodia, Cayman Islands, Fiji, Georgia, Greece, Indonesia, Israel, Kenya (KATO), Korea, Malaysia, Malaysia Airlines, Mauritius, Morocco, Namibia, Nepal, Oman, Peru, Philippines, Seychelles, Singapore, South Africa, Sri Lanka, Switzerland, Taiwan, Tanzania, Türkiye, Uganda and Zambia, alongside city and regional destination bodies such as Visit Almaty, Visit Brussels and Danang Tourism Promotion Centre.
Several of these destinations are participating exclusively at OTM 2026, underscoring the platform’s strategic importance as their primary interface with the Indian travel trade.
Destinations including Cambodia, Cayman Islands, Fiji, Greece, Indonesia, Israel, Mauritius, Morocco, Namibia, Oman, Peru, Philippines, Qatar, Seychelles, Singapore, South Africa, Switzerland, Taiwan, Tanzania, Türkiye and Uganda are investing in long-term trade partnerships and market development through OTM.
OTM 2026 will also see the participation of Malaysia Airlines as the Partner Airline, with the biggest pavilion at OTM, as well as the biggest-ever participation by Air India, showcasing the airline sector’s role in supporting India’s expanding global travel footprint.
European destinations
Established Western markets continue to reinforce their commitment to India. Major European destinations, supported by participation from organisations such as the European Tourism Association, as well as countries including France and Greece, will be present at the event.
Participation from the US Commercial Service further highlights sustained strategic interest from North America. Africa is also emerging as a key focus region, with multiple African tourism boards participating officially as countries across the continent increasingly position India as a core source market for leisure, adventure, wildlife and experiential travel.
OTM has reinforced its positioning as a focused B2B market-access platform that delivers measurable ROI. The 2026 edition will see participation from airlines, hotels and resorts, destination management companies, cruise operators, attractions, travel technology providers and the wider travel and tourism ecosystem. Structured engagement remains central to the platform, with 50,000+ pre-scheduled B2B meetings expected to facilitate targeted conversations and meaningful commercial outcomes for exhibitors and buyers.
Insights and industry direction
Complementing the exhibition, the OTM Forum will host a programme of thought-leadership and market-intelligence sessions, bringing together senior leaders from destinations, airlines, travel platforms, corporate travel, MICE, weddings, and technology.
Key sessions will examine themes such as India’s journey toward becoming a 100-million outbound traveller market, evolving demand drivers amid global disruption, the role of agentic AI in travel, the future of corporate travel, emerging destination demand and the renewed relevance of intermediaries in India’s travel ecosystem.
Confirmed speakers include senior executives from Cleartrip, Paytm Travel, TBO, Sabre, SOTC Travel, Skyscanner, Thomas Cook India, Indigo, RateGain, Thrillophilia, Pickyourtrail and Dream Set Go, alongside leaders from tourism boards including Switzerland Tourism, Sarawak Tourism Board, Malaysia, Mauritius Tourism Promotion Authority and the Cayman Islands Department of Tourism.
The event will also feature CineLocales, a dedicated marketplace connecting global destinations with film, television and OTT production stakeholders, highlighting the growing convergence of tourism, content and destination branding.
Event details
OTM 2026
Dates: 5, 6 & 7 February 2026
Venue: Jio World Convention Centre, Mumbai
Organiser: Fairfest Media
About OTM and Fairfest Media
OTM is organised by Fairfest Media. Founded in 1989, Fairfest Media is a global trade show organiser and media company that provides platforms for doing business in the world’s fastest-growing markets. Fairfest recently acquired WTE Miami, the fastest-growing travel show in the US, which will be held at the Miami Beach Convention Centre on the 27th and 28th of October, 2026.
(Source: OTM Fairfest Media)
