BANGKOK, 10 May 2019: More travellers booking Airbnb home-share options are looking at properties on the platform’s eco-friendly listings.
Trending this year, the eco-friendly listings have been booked by 4.5 million guests, worldwide.
Global bookings increased by 50% for environmentally conscious spaces*, while eco-friendly listings expanded 30% globally over the past year**.
Having logged more than half a billion guests arrivals at Airbnb listings worldwide since the company was founded, Airbnb is focusing on a community model that helps fight growing mass tourism and overcrowding through local and unique recommendations, especially through eco-friendly homes and experiences.
Asia Pacific destinations with the highest percentage of eco-friendly listings include:
South Grafton, Australia
Gangwon, South Korea
Destinations with the highest percentage of eco-friendly listings on Airbnb*** are usually small-town escapes well away from urban centres and major cities.
Listings feature a variety of eco-friendly experiences from a tree house in a teakwood forest in Thailand to an eco-bamboo hideout in the mountains of Bali’s Mount Agung and an eco-luxe recycled shipping container in Australia.
Airbnb says it is “working to bring environmentally conscious travel to even more people through its Community Tourism Programme that partners with My Green Trip, a growing network of eco-friendly travellers dedicated to organising community clean-ups and sharing sustainable travel habits.”
This year, Airbnb is committing EUR5 million to support efforts to make travel more authentic and sustainable.
In China, Airbnb has signed a Memorandum of Understanding (MoU) with Friends of Nature, a prominent NGO focusing on environmental protection issues. Through the MoU, Airbnb will work with Friends of Nature to promote sustainable tourism in China, host a series of lectures to educate the Airbnb community on sustainable tourism, and conduct workshops for hosts on sustainable hospitality standards and practices.
*Based on Airbnb internal data of year-over-year growth globally in guest arrivals to eco-friendly active listings (defined by space types listed below), comparing April 1, 2018 to April 1, 2019.
**Based on Airbnb internal data of year-over-year growth globally in eco-friendly active listings (defined by space types listed below), comparing April 1, 2018 to April 1, 2019.
***Based on Airbnb internal data of cities with the highest percentage of eco-friendly Homes as of April 4, 2019. (Eco-friendly listings are defined as the following spacetypes: ‘Earthhouse’, ‘Yurt’, ‘Treehouse’, ‘Tent’, ‘Nature Lodge’, ‘Cabin’)