SYDNEY, 6 May 2026: The tremendous work of travel advisors supporting clients every day, from holidays to business trips, from creating memories to working miracles to navigate disruptions, is front and centre this Global Travel Advisors Day, Wednesday, 6 May.
ATIA showcases the work of accredited travel agents and tour operators across mainstream and social media, and those on ATIA’s Media Roster have been quick to share case studies and their love of their roles.
ATIA is running a full social media activation today and throughout the week, with member callouts on LinkedIn, Facebook, and Instagram. ATIA-accredited members have a kit in their inbox right now to bring the campaign into their shopfront and client communications.
Members can amplify their profile on the day by downloading the ATIA-branded tile suite, printing the in-store poster, and using the client email template, all of which are in the kit distributed this week.
ATIA CEO Dean Long commented: “On Global Travel Advisors Day, we want everyone to help celebrate our members and the tremendous work and commitment they bring in supporting every client. This year, the stories are again extraordinary with clients protected, thousands saved, and disasters turned into highlights. ATIA is running the national campaign so our members can focus on what they do best: taking care of their clients.”
About ATIA (www.atia.travel)
The Australian Travel Industry Association (ATIA) is the peak body representing Australia’s AUD69 billion travel industry. ATIA represents the majority of Australian travel agents, corporate agents, tour operators, wholesalers and ITOs.
(Source: ATIA)
