Designed around the practical needs of international travellers, the new version incorporates upgrades across key stages of the travel experience, from flight search and booking to seat selection and itinerary management.

The flight search and booking process has been streamlined, making it easier for travellers to search, select, and book their flights.

For long-haul international flights, the upgraded seat selection feature provides a clearer view of cabin layouts, seat pitch, and seat availability, helping travellers make more informed choices.

A redesigned Trip Hub automatically consolidates upcoming and past trips, helping passengers track their itineraries more efficiently.

Important flight information, including departure and arrival times, delay notifications, terminals, and boarding gates, is displayed more prominently for quick access.

In a press statement, the airline said it will continue to enhance the user experience across its travel services and introduce more international and locally preferred payment options to further improve digital services for travellers worldwide.

(Source: China Eastern Airlines)

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The findings point to strong long-haul demand and growing interest during the combined holiday period, which spans 13 days from 25 September to 7 October and is popularly tagged as Golden Week.

Long-haul travel leads demand

• Long-distance domestic destinations lead holiday demand. Chengdu, Urumqi, Kunming and Sanya rank among Fliggy’s most-booked destinations. Xinjiang, Xizang, Qinghai and Northeast China dominate the list of fastest-growing destinations.

• Long-haul international destinations including Australia, New Zealand and Italy are proving as popular as established short-haul favourites such as South Korea and Thailand. Slovenia, Romania and Madagascar also stand out as fast-growing emerging destinations.

Experience-led travel gains momentum

• Bookings for autumn foliage products in destinations such as Ejina and Yichun have more than doubled year-on-year (YoY), highlighting demand for limited-time natural attractions.

• Travellers are also seeking bucket-list experiences. Whale-watching bookings have surged more than 200% YoY, while skydiving bookings are up nearly 80% and glacier-hiking bookings more than 50%.

• Wildlife and nature experiences are gaining ground. Bookings for sightseeing flights over Australia’s Heart Reef have more than doubled YoY, while little penguin viewing and koala encounter bookings have risen 160% and 120%, respectively.

• Concerts and sporting events also drive holiday travel. During the pre-holiday booking peak, searches for “concert” on Fliggy surged 8.8 times YoY.

Hassle-free options gain popularity

• Domestic chauffeured-car bookings have increased by more than 40% YoY as travellers seek flexible itineraries and self-paced holidays.

• Cruise bookings have risen nearly 70% YoY, supported by demand for convenient, all-in-one holiday packages.

Meanwhile, the Tourism Authority of Thailand forecasts strong tourist arrivals from China during the so-called Golden Week holiday running from 25 September to 7 October.

TAT expects about 250,000 Chinese tourists to visit Thailand during the extended Golden Week travel period, with tourism revenue projected at around THB11.5 billion. The projections represent year-on-year increases of 24% in arrivals and 37% in revenue during the 13 days spanning the Mid-Autumn Festival and China’s National Day holiday.

October bookings to Thailand are up 16%, and flight searches from China are rising 24%. Demand is coming from major cities including Shanghai, Guangzhou, Chengdu, Hangzhou, and Chongqing, while direct flights connect Chinese travellers with Bangkok, Chiang Mai, Phuket, and Udon Thani.

The extended holiday is expected to support longer stays, higher spending, and travel to a wider range of Thai destinations. With projected revenue growing faster than arrivals, TAT sees an opportunity to attract higher-value travellers while encouraging visitors to explore beyond established tourism centres.

(Source: Fliggy and TAT)

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Flagged as a maritime gateway of the Guangdong–Hong Kong–Macao Greater Bay Area (GBA) and connected via the Shekou Cruise Home Port, the hotel establishes a 60-minute connectivity circle that seamlessly links the GBA’s major cities, while providing efficient access to global resources and the region’s stunning bay scenery. 

The hotel is part of the precinct featuring K11 ECOAST and Sea World Culture and Arts Centre, offering an integrated destination that combines art spaces, world-class gastronomy, and immersive experiences. This milestone opening further strengthens MGM Hospitality Group’s presence across the Greater Bay Area.

MGM China Holdings Limited Chairperson and Executive Director Pansy Ho remarked: “This hotel has never been merely a place to stay — it is a stage where MGM’s century-old hospitality meets the dynamic spirit of Prince Bay, creating a unique urban harbour living experience for our guests.”

The hotel features 298 ocean-view guest rooms and suites, ranging from 50 to 364 sqm. The room categories include 270-degree panoramic sea-view rooms, terrace suites, sky suites, and a presidential suite.

(Source: MGM Shenzhen Prince Bay)

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Comprising a historic residence alongside a newly constructed building, the hotel’s design creates an urban retreat that blends historical heritage with contemporary comfort. 

Located in Wuxi Centre 66, the hotel was developed by Hang Lung Properties and is managed by Hilton.

The story of Xi Zhe Wuxi, Curio Collection by Hilton begins with a notable residence at No. 118 Dongdajie Street. Built in 1933 by Wuxi entrepreneur Zhang Xiaocheng and his sister Zhang

Chuquan, the residence has been reimagined nearly a century later alongside a newly constructed building to form today’s hotel, blending Wuxi’s heritage with contemporary design.

“Today’s travellers are seeking stays that feel personal, authentic and deeply connected to their destination. Hilton’s lifestyle brands are designed to meet these evolving expectations, offering differentiated experiences that give guests the freedom to express themselves, discover local culture and connect in meaningful ways,” said Hilton  Senior Director, Lifestyle & Collection Brands, Asia Pacific, Alexander Shockley.

Located in the heart of Wuxi and surrounded by historic residences of notable figures, the hotel features 105 guest rooms and suites across the historic residence and contemporary building. 

To date, Hilton has introduced five lifestyle brands in China, including Canopy by Hilton, Curio Collection by Hilton, Tapestry Collection by Hilton, Motto by Hilton and Tempo by Hilton, which was newly introduced in July this year.

Since opening its first Asia Pacific property in Sanya, China, in 2017, the brand has expanded to destinations including Xiamen, Guangzhou, Hangzhou, Qingdao and Luoyang, becoming one of Hilton’s fastest-growing lifestyle brands in China.

(Source: Hilton)

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The 12-hour flight departed from Xiamen Gaoqi International Airport with 263 passengers. 

As Fujian’s first direct passenger service to London, the new route eliminates the need for stopovers in third destinations. It facilitates connectivity between the two cities for XiamenAir, a SkyTeam member airline.

A 287-seat Boeing 787-9 Dreamliner serves the new route three times weekly on Wednesdays, Fridays, and Sundays. 

Flight MF821 departs Xiamen (XMN) at 0050 and arrives in London (LHR) at 0635.
Flight MF822 departs London (LHR) at 1235 and lands in Xiamen (XMN) at 0700 the following day (local time).

The schedule optimises connectivity and passenger convenience. Travellers can easily connect to XiamenAir’s network and enjoy a 15-second smart customs clearance at Xiamen Airport.

The early morning arrival in London gives business travellers a head start on their working day and provides ample time for onward connections to other European cities. The midday departure allows passengers to connect to domestic flights while easing jet lag.

Bilateral ties between China and the UK continue to strengthen. Fujian is home to a large Chinese community in the UK and has strong travel demand among students from the province. The new Xiamen-London route will further expand Xiamen Air’s intercontinental network and inject fresh momentum into Fujian’s engagement with the world.

(Source: XiamenAir)

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WTTC announced the membership last week.

ClubMed Lifestyle Group operates premium all-inclusive resorts under the Club Med brand. It also expands its vacation offerings, including Integrated Vacation Destinations and Cultural-Tourism Complexes, through an asset-light model as it continues to build diversified vacation lifestyles.

Based on 2025 turnover, Club Med, the core brand of ClubMed Lifestyle Group, is the world’s largest all-inclusive resort brand. It currently operates 69 resorts across more than 40 countries and regions on six continents, serving over 1.5 million guests annually. The Group expects to operate approximately 85 resorts worldwide by 2030.

Since late 2025, ClubMed Lifestyle Group has signed new resort projects in China, Canada, Morocco, Brazil, the US Virgin Islands, Indonesia and Italy. It is also accelerating expansion across the Alps, the Mediterranean and North African coasts, Northeast and Southeast Asia, the Americas and the Caribbean, and exploring the Middle East. 

In July, Club Med, the core brand of ClubMed Lifestyle Group, signed a strategic cooperation memorandum with Microsoft at its Paris headquarters. Microsoft France CEO Corinne De Bilbao and ClubMed Lifestyle Group Co-President Xu Bingbin attended the signing ceremony. The partnership focuses on AI-powered guest experiences, cloud-native transformation, and operational modernisation.

The WTTC membership, a mark of global industry recognition, and the Microsoft partnership, which enhances operational intelligence, mutually reinforce each other, providing solid support for ClubMed Lifestyle Group’s path from 69 resorts to its 2030 target of 85 resorts.

(Source: Fosun)

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The partnership will connect PCMA’s global community of more than 9,000 active members and 55,000 engaged event professionals and student members in 72 countries with CIMX’s international business events platform, creating new opportunities for knowledge exchange, business connections and professional engagement.

A key highlight of the partnership will be the exclusive two-hour closed-door Corporate Intelligence Exchange, a workshop designed specifically for corporate MICE planners, buyers and decision-makers. Based on insights from the PCMA Outlook Report 2026 – Global Corporate Sector, the session will make intelligence available in Mandarin and combine global benchmarks with local insights from China’s corporate events community.

The exchange will incorporate findings from a pre-session survey, live audience polling and structured peer-to-peer discussion, enabling participants to explore both global business events trends and the real-time perspectives of their industry peers. CIMX will be the first MICE event in China to host localised PCMA Outlook intelligence, underlining CIMX’s distinct positioning in connecting global resources with the Chinese market.

CIMX will also feature key findings of the PCMA Outlook Report 2026 – Global Corporate Sector on the CIMX Conference stage, making the research available to a broader audience of business events professionals. The closed-door intelligence exchange and keynote together offer event professionals practical insights into emerging trends, evolving market dynamics, and the future of business events.

Connecting CIMX with PCMA’s corporate community

The partnership will also extend CIMX’s reach to PCMA’s community of corporate event leaders, association executives and agency decision-makers who plan and purchase meetings, incentives and conferences. Through its channels, PCMA will promote the opportunity to join the CIMX Hosted Buyer Program to its APAC community, helping qualified buyers from China and abroad to connect with CIMX exhibitors and destinations.

Turning industry intelligence into long-term value

The collaboration will be supported by a dedicated pre-, during- and post-event communications campaign, including research-driven content, bilingual marketing collateral, and co-branded assets distributed to CIMX attendees.

PCMA  Managing Director, APAC, Florence Chua will lead the closed-door Corporate Intelligence Exchange and present key findings from the PCMA Outlook Report 2026 – Global Corporate Sector in Beijing. She has more than 25 years of experience across Asia Pacific, including 11 years in China.

“Industry intelligence creates the greatest value when it is placed in the right market context and translated into practical action”, says Florence Chua. “At CIMX, we will bring PCMA’s global corporate-sector insights into direct dialogue with the experiences and priorities of China’s corporate events community. This exchange will help participants benchmark their strategies, examine emerging challenges and identify opportunities to strengthen the strategic value of their business events,” she adds.

“CIMX is designed to connect China’s MICE and business events markets with international expertise, buyers, and suppliers. Our partnership with PCMA adds a strong intelligence and corporate dimension to that connection. By combining research, peer exchange and continued communication, we are encouraging an ongoing dialogue between China’s corporate events community and global industry leaders — one that supports international exchange and stronger professional practices”, says CIMX Director, Nikolaos Swoch.

About CIMX
The China International MICE Exchange (CIMX) is a new premier trade show under Messe Berlin, strategically focused on China’s business events, meetings, and incentives market. As part of the Messe Berlin portfolio, CIMX complements Messe Berlin’s footprint in the broader travel sector, offering MICE and business travel professionals a single gateway to learn, connect, and do business across China and the world.

(Source: CIMX)

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Nestled in the foothills of Mount Emei (also known as Emeishan), the resort serves as a gateway to the Mount Emei Scenic Area, part of a UNESCO World Heritage Site inscribed for both its cultural and natural significance and known for its rich biodiversity.

A Mountainside Sanctuary Embraced by Nature

Inspired by the traditional courtyard homes of western Sichuan, the resort reinterprets the region’s architecture in a contemporary form that follows the natural contours of a forested valley. Its design, landscaping and guest experiences draw on the surrounding environment and local culture.

During development, seven century-old camphor trees, along with all existing trees with a trunk diameter greater than 10 centimetres, were retained in their original locations. Pathways through the bamboo forest follow the natural terrain, allowing bamboo to grow through and alongside the walkways while preserving the site’s character.

The guest arrival, framed by mature camphor trees, leads to an open-air courtyard inspired by the traditional Chinese architectural principle of “four waters returning to the hall” (si shui gui tang), in which pitched roofs channel rainwater into a central courtyard. Throughout the resort, filtered light, mountain air, the sound of water and views across bamboo groves and forested slopes create a quiet dialogue between architecture and nature.

The resort comprises 130 rooms and villas across six categories, each with a private outdoor hot-spring pool.

Getting there 

Banyan Tree Mount Emei is a five-minute commute from Emeishan High-Speed Railway Station and around two minutes from the entrance to the Mount Emei Scenic Area. 

Chengdu Shuangliu International Airport is approximately two hours away by car, while Chengdu Tianfu International Airport is around two hours and 15 minutes away. Leshan Airport, which is expected to begin operations later in 2026, will be approximately 40 minutes from the resort by car.

(Source: Banyan Group)

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“We are excited to bring the 83^rd IATA AGM to China, hosted by Xiamen Airlines.

China is a major player in the aviation industry. China’s airlines are among the top in the world in terms of passenger traffic. And the country is at the forefront of deploying technology and digitalisation to improve efficiency. Hosting the AGM in China will allow the leaders of the global aviation industry to witness first-hand the impressive development of the Chinese market,” said IATA’s Director General Willie Walsh.

“Xiamen Airlines is proud to host the IATA AGM and to welcome our industry colleagues to our home base of Xiamen. China is a vast and culturally diverse country, with many dynamic cities and regions beyond its best-known gateways. Located on China’s southeast coast, Xiamen is an historical port and interface for commerce between China and the rest of the world,” said Xiamen Airlines Char Zhao Dong.

“The opening of Xiang’an International Airport later this year demonstrates how Xiamen is growing its importance as a transportation and business hub. AGM guests can look forward to discovering the rich culture, warm hospitality, coastal beauty, and a relaxed lifestyle that create the distinctive spirit and vitality of Xiamen,” said Xiamen Airlines CEO & President Xie Bing.

The decision to host the 83rd IATA AGM in China was made at the 82nd IATA AGM in Rio de Janeiro, which concluded on 7 June. This is the third time China will host the global gathering of aviation’s top leaders, and the first time it will be held in Xiamen. The AGM was previously held in Shanghai (2002) and Beijing (2012).

(Source: IATA)

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Messe Berlin China, the organiser of the China International MICE Exchange (CIMX), announced this week that Egyptair will participate in CIMX 2026 as the Official Airline Partner for the new-generation international B2B trade show dedicated to MICE and the business travel sectors. 

“CIMX has been created to bring together the partners, destinations and decision-makers shaping the next phase of China’s MICE market,” said CIMX Director Nikolaos Swoch. “The partnership with Egyptair combines international travel access with professional business exchange — an essential driver for the further development of China’s meetings, incentives and business events sector.”

As Official Airline Partner, Egyptair will receive prominent visibility across official CIMX communications, onsite branding and delegate touchpoints.

For Egyptair, the partnership provides a targeted platform to engage with China’s corporate travel, meetings and incentive travel market. As Egypt’s national carrier, Egyptair connects China with Egypt and onward destinations across the Middle East, Africa and Europe through its international route network.

About CIMX
The China International MICE Exchange (CIMX) is the premier new trade show designed to drive innovation, facilitate connections, and create business opportunities in China’s MICE and business travel markets.

CIMX brings together global MICE and business travel suppliers with top-tier buyers from China and around the world, promoting meaningful collaboration and growth.

CIMX 2026 will take place from 3 to 5  November 2026, in Beijing, alongside the CIMX Conference.

About ITB China 
ITB China 2027 will take place from 25 to 27 May 2027 in the Shanghai World Expo Exhibition & Convention Centre. ITB China is the B2B travel trade show focused on the Chinese travel market, bringing together top buyers and industry professionals from around the world. 

About the ITB global brand family 
For more than 50 years, the name ITB has stood worldwide for  networking and trendsetting events. ITB China, the premier marketplace for China’s travel industry, is scheduled for 25 to 27 May 2027, in Shanghai. 

ITB India will take place in Mumbai from 2 to 4 September 2026. 

ITB Asia will be held in Singapore from 21 to 23 October 2026, covering the APAC market. 

The inaugural ITB Americas will be held in Guadalajara, Mexico, from 10 to 12 November 2026, covering the American market. ITB Berlin, the world’s leading B2B trade show for the travel industry, will take place in Berlin from 16 to 18 March 2027.

(Source: Messe Berlin China)

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