SINGAPORE, 29 September 2026: HBX Group (HBX.SM), a leading B2B travel technology marketplace, has announced the global expansion of its partnership with Virtuoso, a leading network specialising in luxury and experiential travel.
Building on a successful relationship that began in North America in 2001, the agreement now extends worldwide, giving Virtuoso member agencies access to Bedsonline’s full portfolio of travel products and services for the first time.
Expanding from a North American relationship to a global partnership unlocks greater choice, wider reach, and new growth opportunities for both organisations and the Virtuoso travel advisor community.
Through Bedsonline, Virtuoso advisors can book accommodation, premium transfers, car rental, experiences, and activities through a single platform designed specifically for travel professionals. They will also have access to Bedsonline’s Luxury Collection, featuring a carefully selected portfolio of luxury hotels complemented by The Luxurist’s concierge service, helping advisors deliver seamless, tailored experiences for their clients.
Virtuoso’s global network includes more than 20,000 travel advisors and over 2,800 preferred travel partners, making it one of the most influential communities in luxury travel. For HBX Group, the expanded agreement creates new opportunities to connect its hotel and travel partners with an engaged global advisor network while further extending the reach of Bedsonline’s premium offering.
About HBX Group
HBX Group is a leading global B2B travel technology marketplace that owns and operates Hotelbeds, Bedsonline, The Luxurist, Roiback Civitfun and PerfectStay.
