MUMBAI 5 October, 2026: SOTC Travel has strengthened its presence in East India by launching a sales outlet in Bistupur, Jamshedpur.
This marks SOTC’s second location in Jharkhand and its first outlet in Jamshedpur, further strengthening its ability to serve travellers across the state and surrounding markets.
Located in Jamshedpur, the new outlet is designed to bring SOTC’s range of holiday and travel solutions closer to customers in the city and neighbouring catchments. The expansion reflects the company’s continued focus on strengthening its retail network in high-potential markets and enhancing accessibility to personalised travel expertise.
With the addition of Jamshedpur, SOTC Travel now has a presence across 13 strategic locations in East India, strengthening its regional network and enabling it to engage a wider customer base.
The new outlet will offer customers access to SOTC’s portfolio of travel solutions, including domestic and international holidays, customised travel experiences, group tours and other travel services, supported by the expertise of its travel specialists.
SOTC Travel Limited Senior Vice President & Head — Holidays, Rakesh Bawa said: “Jharkhand continues to be an important market for us, with Jamshedpur offering significant potential as a key commercial and industrial centre as well as a gateway to the surrounding region. The opening of our first outlet in Jamshedpur marks an important step in strengthening our retail presence in the state and bringing our travel expertise closer to customers.
“Our new outlet will enable customers in Jamshedpur and surrounding markets to access personalised travel guidance and plan their holidays with greater convenience.
To address this growing demand, we have introduced specially designed Pujo/Festive portfolios across seven continents for both group escorted tours and customised options.”
Jamshedpur/Jharkhand travel trends
Top destinations
Domestic & Indian Subcontinent: Kashmir, Ladakh, Andaman, Sri Lanka & Bhutan.
International: Europe, Scandinavia, Australia, New Zealand, Japan, Singapore, Malaysia, Vietnam, Egypt, Antarctica.
New emerging: Azerbaijan. Strong demand for spiritual journeys and darshans — Ayodhya and Char Dham.
Preferences: High interest in experiential holidays such as Northern Lights in Finland, Iceland and Russia.
Top customer segments: Multi-generational families, Gen S, millennials & Gen Z.
Average holiday duration: Three to five days for domestic/short haul; 12-13 days for longer holidays.
(Source: SOTC Travel)
