{"id":275082,"date":"2026-10-20T06:15:00","date_gmt":"2026-10-19T23:15:00","guid":{"rendered":"https:\/\/www.ttrweekly.com\/site\/?p=275082"},"modified":"2026-10-19T20:45:01","modified_gmt":"2026-10-19T13:45:01","slug":"getyourguide-and-stb-ink-mou","status":"publish","type":"post","link":"https:\/\/www.ttrweekly.com\/site\/2026\/10\/getyourguide-and-stb-ink-mou\/","title":{"rendered":"GetYourGuide and STB ink MoU"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">SINGAPORE, 20 October 2026: GetYourGuide, the global marketplace for travel experiences, and the Singapore Tourism Board (STB) have signed a two-year Memorandum of Understanding (MoU) to strengthen the development, distribution, and promotion of Singapore\u2019s diverse tourism tours and experiences to travellers worldwide.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The MoU was signed at GetYourGuide\u2019s Berlin headquarters by GetYourGuide CEO and co-founder Johannes Reck and STB Chief Executive Melissa Ow.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"453\" src=\"https:\/\/www.ttrweekly.com\/site\/wp-content\/uploads\/2026\/10\/image-191-600x453.png\" alt=\"\" class=\"wp-image-275085\" style=\"aspect-ratio:1.323076923076923;width:490px;height:auto\" srcset=\"https:\/\/www.ttrweekly.com\/site\/wp-content\/uploads\/2026\/10\/image-191-600x453.png 600w, https:\/\/www.ttrweekly.com\/site\/wp-content\/uploads\/2026\/10\/image-191-300x227.png 300w, https:\/\/www.ttrweekly.com\/site\/wp-content\/uploads\/2026\/10\/image-191-768x580.png 768w, https:\/\/www.ttrweekly.com\/site\/wp-content\/uploads\/2026\/10\/image-191-696x526.png 696w, https:\/\/www.ttrweekly.com\/site\/wp-content\/uploads\/2026\/10\/image-191-1068x807.png 1068w, https:\/\/www.ttrweekly.com\/site\/wp-content\/uploads\/2026\/10\/image-191-556x420.png 556w, https:\/\/www.ttrweekly.com\/site\/wp-content\/uploads\/2026\/10\/image-191-80x60.png 80w, https:\/\/www.ttrweekly.com\/site\/wp-content\/uploads\/2026\/10\/image-191.png 1236w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><figcaption class=\"wp-element-caption\"><em>Photo credit: STB. Johannes Reck, Chief Executive Officer and co-founder, GetYourGuide and Melissa Ow, Chief Executive, Singapore Tourism Board.<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">The partnership will leverage GetYourGuide\u2019s insights to build a supply of quality tours and experiences and drive more tourist consumption and spending in Singapore. It is structured around three key areas.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Market Insights:<\/strong> GetYourGuide and STB will share insights into traveller preferences and demand to identify opportunities to enhance Singapore\u2019s tourism experiences and better meet the needs of international visitors.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Co-ideation:<\/strong> Both parties will work with tourism stakeholders and experience providers to identify and develop new or enhanced Singapore experiences that reflect evolving traveller interests and broaden the range of experiences available to visitors.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Joint marketing:<\/strong> Both parties will explore joint marketing initiatives to raise the visibility of Singapore\u2019s tourism experiences and inspire travellers to discover more of what the destination has to offer.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Notably, the agreement marks GetYourGuide\u2019s first international destination marketing partnership outside Germany, where the company is based, underscoring the strategic importance of Singapore\u2019s standing as a premier destination amidst GetYourGuide\u2019s growth in the region.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cAt GetYourGuide, we look forward to connecting Singapore\u2019s attractions and experience providers with global travellers looking to discover the best of what a destination has to offer,\u201d said Johannes Reck. \u201cWe\u2019re proud to bring more visibility to Singapore\u2019s best things to do to the world.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cVisitors today increasingly seek experiences that are meaningful and memorable, and Singapore has so much to offer on that front. This MoU with GetYourGuide gives us a powerful channel to reach global travellers while creating opportunities for our tourism businesses to grow their international reach. We look forward to welcoming more travellers to discover what makes Singapore truly special,\u201d said&nbsp; Singapore Tourism Board Chief Executive Melissa Ow.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>About GetYourGuide<\/em><br><em>GetYourGuide is a global marketplace for travel experiences. Travellers use GetYourGuide to discover the best things to do at any given destination, book and skip-the-line tickets to top attractions, and reserve tours and activities led by local experts. The website and app offer experiences in over 18,000 cities and destinations worldwide.<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>(Source: Singapore Tourism Board)<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>SINGAPORE, 20 October 2026: GetYourGuide, the global marketplace for travel experiences, and the Singapore Tourism Board (STB) have signed a two-year Memorandum of Understanding (MoU) to strengthen the development, distribution, and promotion of Singapore\u2019s diverse tourism tours and experiences to travellers worldwide. The MoU was signed at GetYourGuide\u2019s Berlin headquarters by GetYourGuide CEO and co-founder [&hellip;]<\/p>\n","protected":false},"author":45,"featured_media":275085,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4170,246],"tags":[],"class_list":["post-275082","post","type-post","status-publish","format-standard","has-post-thumbnail","category-destinations","category-singapore"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>GetYourGuide and STB ink MoU - TTR Weekly<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ttrweekly.com\/site\/2026\/10\/getyourguide-and-stb-ink-mou\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"GetYourGuide and STB ink MoU - TTR Weekly\" \/>\n<meta property=\"og:description\" content=\"SINGAPORE, 20 October 2026: GetYourGuide, the global marketplace for travel experiences, and the Singapore Tourism Board (STB) have signed a two-year Memorandum of Understanding (MoU) to strengthen the development, distribution, and promotion of Singapore\u2019s diverse tourism tours and experiences to travellers worldwide. 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