{"id":259678,"date":"2025-11-26T06:15:00","date_gmt":"2025-11-25T23:15:00","guid":{"rendered":"https:\/\/www.ttrweekly.com\/site\/?p=259678"},"modified":"2025-11-25T22:54:36","modified_gmt":"2025-11-25T15:54:36","slug":"pata-destination-marketing-forum-convenes-in-chiang-rai","status":"publish","type":"post","link":"https:\/\/www.ttrweekly.com\/site\/2025\/11\/pata-destination-marketing-forum-convenes-in-chiang-rai\/","title":{"rendered":"PATA Destination Marketing Forum convenes in Chiang Rai"},"content":{"rendered":"\n<p>BANGKOK, 24 November 2025: The Pacific Asia Travel Association (PATA), in collaboration with the Thailand Convention and Exhibition Bureau (TCEB), unveils the full programme for the PATA Destination Marketing Forum 2025 (PDMF 2025).&nbsp;<\/p>\n\n\n\n<p>The event will convene at The Heritage Chiang Rai Hotel &amp; Convention in Chiang Rai, Thailand, from 1 to 3 December.&nbsp;<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" width=\"1112\" height=\"580\" data-src=\"https:\/\/www.ttrweekly.com\/site\/wp-content\/uploads\/2025\/11\/image-167.png\" alt=\"\" class=\"wp-image-259680 lazyload\" style=\"--smush-placeholder-width: 1112px; --smush-placeholder-aspect-ratio: 1112\/580;width:539px;height:auto\" data-srcset=\"https:\/\/www.ttrweekly.com\/site\/wp-content\/uploads\/2025\/11\/image-167.png 1112w, https:\/\/www.ttrweekly.com\/site\/wp-content\/uploads\/2025\/11\/image-167-300x156.png 300w, https:\/\/www.ttrweekly.com\/site\/wp-content\/uploads\/2025\/11\/image-167-600x313.png 600w, https:\/\/www.ttrweekly.com\/site\/wp-content\/uploads\/2025\/11\/image-167-768x401.png 768w, https:\/\/www.ttrweekly.com\/site\/wp-content\/uploads\/2025\/11\/image-167-696x363.png 696w, https:\/\/www.ttrweekly.com\/site\/wp-content\/uploads\/2025\/11\/image-167-1068x557.png 1068w, https:\/\/www.ttrweekly.com\/site\/wp-content\/uploads\/2025\/11\/image-167-805x420.png 805w\" data-sizes=\"(max-width: 1112px) 100vw, 1112px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><figcaption class=\"wp-element-caption\"><em>Photo credit: PATA.<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n<p>The conference, a key part of the forum, will be officiated by Napintorn Srisunpang, Minister Attached to the Prime Minister\u2019s office of the Kingdom of Thailand.<\/p>\n\n\n\n<p>\u201cA destination that treasures its heritage while confidently embracing innovation holds the key to enduring success,\u201d said PATA CEO Noor Ahmad Hamid. \u201cWe are deeply grateful to our hosts, partners, and especially the warm and resilient people of Chiang Rai for showcasing this spirit so beautifully.&nbsp;<\/p>\n\n\n\n<p>\u201cPATA is delighted to bring the world to Chiang Rai, and the PATA Destination Marketing Forum 2025 has been thoughtfully designed to reflect this balance, offering experiences and insights that inspire tourism leaders to shape their destinations with cultural pride and a forward-looking vision.\u201d<\/p>\n\n\n\n<p>Under the theme \u2018Steeped in Tradition, Rooted in Wellness: Weaving the Meaningful Narrative of Travel,\u2019 the forum will cover topics including wellness, hyper-local travel, cultural heritage, technology, and destination reinvention.&nbsp;<\/p>\n\n\n\n<p><strong>Speaker lineup<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" width=\"1116\" height=\"1014\" data-src=\"https:\/\/www.ttrweekly.com\/site\/wp-content\/uploads\/2025\/11\/image-166.png\" alt=\"\" class=\"wp-image-259679 lazyload\" style=\"--smush-placeholder-width: 1116px; --smush-placeholder-aspect-ratio: 1116\/1014;width:734px;height:auto\" data-srcset=\"https:\/\/www.ttrweekly.com\/site\/wp-content\/uploads\/2025\/11\/image-166.png 1116w, https:\/\/www.ttrweekly.com\/site\/wp-content\/uploads\/2025\/11\/image-166-300x273.png 300w, https:\/\/www.ttrweekly.com\/site\/wp-content\/uploads\/2025\/11\/image-166-600x545.png 600w, https:\/\/www.ttrweekly.com\/site\/wp-content\/uploads\/2025\/11\/image-166-768x698.png 768w, https:\/\/www.ttrweekly.com\/site\/wp-content\/uploads\/2025\/11\/image-166-696x632.png 696w, https:\/\/www.ttrweekly.com\/site\/wp-content\/uploads\/2025\/11\/image-166-1068x970.png 1068w, https:\/\/www.ttrweekly.com\/site\/wp-content\/uploads\/2025\/11\/image-166-462x420.png 462w\" data-sizes=\"(max-width: 1116px) 100vw, 1116px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/figure>\n\n\n\n<p><strong>The PATA Destination Marketing Forum 2025 programme in brief<\/strong><\/p>\n\n\n\n<p>The forum begins on Monday, 1 December, with a special event, \u2018Chiang Rai WOW Market &amp; Famous Food Festival\u2019 at the Chiang Rai Rajabhat University. Organised by Chiang Rai Province, the festival spans seven zones and showcases 100 booths of Chiang Rai\u2019s unique local products and famous dishes, along with cultural activities and performances.<\/p>\n\n\n\n<p>On the second day of the event, participants join one of three destination experience routes curated by the Designated Areas for Sustainable Tourism Administration (Public Organisation) (DASTA). The three technical tours are (1) Creative City of Design for Sustainability, (2) Cave, Coffee and Contemporary Culture, and (3) History, Locality and Artisans.&nbsp;<\/p>\n\n\n\n<p>Each tour highlights landmarks, local cultures, and artistry across Chiang Rai \u2014 from traditional coffee brewing activities and Akha tribal performances at Pha Mee Community in Mae Sai to cultural experiences at the Chiang Saen Historical City Tourism Information Centre.&nbsp;<\/p>\n\n\n\n<p>The day concludes at Singha Park, one of Chiang Rai\u2019s key attractions, where the Tourism Authority of Thailand (TAT) will host a Welcome Dinner.<\/p>\n\n\n\n<p>The conference will be held on 3 December, the final day of the event. Thailand\u2019s Minister Attached to the Prime Minister\u2019s office, Napintorn Srisunpang, will formally officiate at the conference\u2019s opening.<\/p>\n\n\n\n<p>The main programme includes the following presentation, panel discussion, and workshop sessions: Traditions Replanted: The Transformation of A Destination; Wellness, Taking A Holistic Approach to Travel; Networking Break; Attracting the International by Focusing on the Hyper-local; Hyper-local Experiences Workshop; A Destination from the Artists\u2019 Perspective; From Creative Economy to Future MICE Setting; Creative Cities &amp; Cultural Networks: Shaping Stories, Strengthening Communities; Content with Purpose: Transforming MICE Events into UGC Destination Showcases; Tech with A Soul; and A New Paradigm for Regenerative Destinations.&nbsp;<\/p>\n\n\n\n<p>The day concludes with a farewell reception hosted by Chiang Rai Province under the theme \u201cThe Taste of Wellness, Experience WOW Market\u201d.<\/p>\n\n\n\n<p>For more information about the PATA Destination Marketing Forum 2025, visit <a href=\"http:\/\/www.pata.org\/pata-destination-marketing-forum-2025\" target=\"_blank\" rel=\"noreferrer noopener\">www.pata.org\/pata-destination-marketing-forum-2025<\/a>.\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>BANGKOK, 24 November 2025: The Pacific Asia Travel Association (PATA), in collaboration with the Thailand Convention and Exhibition Bureau (TCEB), unveils the full programme for the PATA Destination Marketing Forum 2025 (PDMF 2025).&nbsp; The event will convene at The Heritage Chiang Rai Hotel &amp; Convention in Chiang Rai, Thailand, from 1 to 3 December.&nbsp; The [&hellip;]<\/p>\n","protected":false},"author":45,"featured_media":259680,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[231,8],"tags":[],"class_list":{"0":"post-259678","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-events","8":"category-thailand"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>PATA Destination Marketing Forum convenes in Chiang Rai - TTR Weekly<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ttrweekly.com\/site\/2025\/11\/pata-destination-marketing-forum-convenes-in-chiang-rai\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"PATA Destination Marketing Forum convenes in Chiang Rai - TTR Weekly\" \/>\n<meta property=\"og:description\" content=\"BANGKOK, 24 November 2025: The Pacific Asia Travel Association (PATA), in collaboration with the Thailand Convention and Exhibition Bureau (TCEB), unveils the full programme for the PATA Destination Marketing Forum 2025 (PDMF 2025).&nbsp; 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