{"id":235781,"date":"2024-05-08T06:15:00","date_gmt":"2024-05-07T23:15:00","guid":{"rendered":"https:\/\/www.ttrweekly.com\/site\/?p=235781"},"modified":"2024-05-07T21:01:16","modified_gmt":"2024-05-07T14:01:16","slug":"sarawak-rolls-out-the-welcome-mat-2","status":"publish","type":"post","link":"https:\/\/www.ttrweekly.com\/site\/2024\/05\/sarawak-rolls-out-the-welcome-mat-2\/","title":{"rendered":"Sarawak rolls out the welcome mat"},"content":{"rendered":"\n<p>DUBAI, 8 May 2024: Sarawak Tourism Board (STB) is attending the Arabian Travel Market (ATM) 2024 this week to showcase its diverse attractions, including its rich cultural heritage, natural landscapes, and local communities.<\/p>\n\n\n\n<p>Hosted at the Dubai World Trade Centre (DWTC), the show presents a sales platform for Sarawak to draw more tourists from the Middle East region.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"600\" height=\"356\" data-id=\"235803\" data-src=\"https:\/\/www.ttrweekly.com\/site\/wp-content\/uploads\/2024\/05\/ATM2024-1-600x356.jpeg\" alt=\"\" class=\"wp-image-235803 lazyload\" data-srcset=\"https:\/\/www.ttrweekly.com\/site\/wp-content\/uploads\/2024\/05\/ATM2024-1-600x356.jpeg 600w, https:\/\/www.ttrweekly.com\/site\/wp-content\/uploads\/2024\/05\/ATM2024-1-300x178.jpeg 300w, https:\/\/www.ttrweekly.com\/site\/wp-content\/uploads\/2024\/05\/ATM2024-1-768x456.jpeg 768w, https:\/\/www.ttrweekly.com\/site\/wp-content\/uploads\/2024\/05\/ATM2024-1-1536x912.jpeg 1536w, https:\/\/www.ttrweekly.com\/site\/wp-content\/uploads\/2024\/05\/ATM2024-1-2048x1216.jpeg 2048w, https:\/\/www.ttrweekly.com\/site\/wp-content\/uploads\/2024\/05\/ATM2024-1-696x413.jpeg 696w, https:\/\/www.ttrweekly.com\/site\/wp-content\/uploads\/2024\/05\/ATM2024-1-1068x634.jpeg 1068w, https:\/\/www.ttrweekly.com\/site\/wp-content\/uploads\/2024\/05\/ATM2024-1-1920x1140.jpeg 1920w, https:\/\/www.ttrweekly.com\/site\/wp-content\/uploads\/2024\/05\/ATM2024-1-707x420.jpeg 707w\" data-sizes=\"(max-width: 600px) 100vw, 600px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 600px; --smush-placeholder-aspect-ratio: 600\/356;\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"600\" height=\"450\" data-id=\"235801\" data-src=\"https:\/\/www.ttrweekly.com\/site\/wp-content\/uploads\/2024\/05\/ATM2024-4-600x450.jpeg\" alt=\"\" class=\"wp-image-235801 lazyload\" data-srcset=\"https:\/\/www.ttrweekly.com\/site\/wp-content\/uploads\/2024\/05\/ATM2024-4-600x450.jpeg 600w, https:\/\/www.ttrweekly.com\/site\/wp-content\/uploads\/2024\/05\/ATM2024-4-300x225.jpeg 300w, https:\/\/www.ttrweekly.com\/site\/wp-content\/uploads\/2024\/05\/ATM2024-4-768x576.jpeg 768w, https:\/\/www.ttrweekly.com\/site\/wp-content\/uploads\/2024\/05\/ATM2024-4-696x522.jpeg 696w, https:\/\/www.ttrweekly.com\/site\/wp-content\/uploads\/2024\/05\/ATM2024-4-1068x801.jpeg 1068w, https:\/\/www.ttrweekly.com\/site\/wp-content\/uploads\/2024\/05\/ATM2024-4-560x420.jpeg 560w, https:\/\/www.ttrweekly.com\/site\/wp-content\/uploads\/2024\/05\/ATM2024-4-80x60.jpeg 80w, https:\/\/www.ttrweekly.com\/site\/wp-content\/uploads\/2024\/05\/ATM2024-4-265x198.jpeg 265w, https:\/\/www.ttrweekly.com\/site\/wp-content\/uploads\/2024\/05\/ATM2024-4.jpeg 1080w\" data-sizes=\"(max-width: 600px) 100vw, 600px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 600px; --smush-placeholder-aspect-ratio: 600\/450;\" \/><\/figure>\n<\/figure>\n\n\n\n<p>In collaboration with Royal Brunei Airline, STB&#8217;s promotional activities focus on a Product Update Seminar scheduled for 9 May at the Novotel World Trade Centre. Through valuable connections and partnerships with key stakeholders, it will offer a comprehensive overview of the latest developments and initiatives within Sarawak&#8217;s tourism landscape.<\/p>\n\n\n\n<p>With ATM\u2019s theme \u201c\u2018Empowering Innovation &#8211; Transforming Travel Through Entrepreneurship\u201d, which explored how innovative sustainable travel trends would evolve and identified strategies for growth within specific key vertical sectors, STB aimed to position Sarawak not only as the gateway to Borneo, bridging Kalimantan, Sabah, and Brunei but also as a premier ecotourism and responsible tourism destination on the global map.<\/p>\n\n\n\n<p>STB CEO Sharzede Datu Hj Salleh Askor said that STB\u2019s participation in ATM2024 is a golden opportunity to put Sarawak at the top of visitors&#8217; minds regarding ecotourism and responsible tourism in the Middle East region.<\/p>\n\n\n\n<p>&#8220;In 2023, we welcomed 3,630 visitors from the Middle East, marking a 6.95% recovery rate compared to our best year of 2019 of 3,394 visitor arrivals. This is why STB is amplifying our efforts in creating more visibility on Sarawak in this region as part of our aim to receive more Middle East visitors into Sarawak in 2024&#8221;, she added.&nbsp;&nbsp;&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"See you at RWMF2024!\" width=\"696\" height=\"392\" data-src=\"https:\/\/www.youtube.com\/embed\/jx_GaCTsXLc?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" data-load-mode=\"1\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>This year, visitors to Sarawak\u2019s booth at the ATM can experience the rich tapestry of Sarawak\u2019s diverse cultural heritage through daily dance performances by the Sarawak Arts Council (SAC) throughout the travel trade fair.<\/p>\n\n\n\n<p>Apart from highlighting Sarawak\u2019s Culture, Adventure, Nature, Food and Festivals (CANFF) attractions to tour agencies, STB is also promoting its iconic event, the Rainforest World Music Festival (RWMF) to be held from 28 to 30 June 2024 at Sarawak Cultural Village.&nbsp;<\/p>\n\n\n\n<p>The Arabian Travel Market is the premier international travel and tourism trade show that enables inbound and outbound tourism professionals to capitalise on market opportunities in the Middle East.&nbsp;<\/p>\n\n\n\n<p>Popular tourist destinations worldwide congregate in Dubai to exhibit their brands alongside the greatest names in accommodation and hospitality, known tourist attractions, cutting-edge travel technology companies, and airlines.<\/p>\n\n\n\n<p>For more information about Sarawak, log on to the Sarawak Tourism Board\u2019s website at<a href=\"https:\/\/sarawaktourism.com\"> https:\/\/sarawaktourism.com<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>DUBAI, 8 May 2024: Sarawak Tourism Board (STB) is attending the Arabian Travel Market (ATM) 2024 this week to showcase its diverse attractions, including its rich cultural heritage, natural landscapes, and local communities. Hosted at the Dubai World Trade Centre (DWTC), the show presents a sales platform for Sarawak to draw more tourists from the [&hellip;]<\/p>\n","protected":false},"author":22,"featured_media":235803,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1321,4273,3988],"tags":[],"class_list":{"0":"post-235781","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-malaysia-mekong-region","8":"category-sarawak","9":"category-stories"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Sarawak rolls out the welcome mat - TTR Weekly<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ttrweekly.com\/site\/2024\/05\/sarawak-rolls-out-the-welcome-mat-2\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sarawak rolls out the welcome mat - TTR Weekly\" \/>\n<meta property=\"og:description\" content=\"DUBAI, 8 May 2024: Sarawak Tourism Board (STB) is attending the Arabian Travel Market (ATM) 2024 this week to showcase its diverse attractions, including its rich cultural heritage, natural landscapes, and local communities. 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