Cont…./

I still believe Rusty that even in the secondary/tertiary destinations that demand and price would be higher Nov-Feb but low season would generate a higher return for the govt’s money in that it would generate more incremental ‘new’ business/demand.

AJW

Hi Rusty

That’s a fair point. I focused too much on the high season in places such as Phuket and Pattaya. Thai travellers may be more flexible about when they travel, and destinations such as Phetchabun and Bueng Kan could benefit even during that period. The question for Thai Travel Plus is whether the subsidy encourages extra trips to those places and fills rooms that would otherwise be empty. If it does, the timing could make more sense than I suggested. Thanks for raising it.

Regards from Bangkok

Andrew

That said, I’m inclined to give the initiative a positive welcome. If the government can encourage visitors to stay longer, travel more widely and spend more across Thailand, that should be good for tourism and the wider economy. The key, as you rightly say, will be in the implementation. Keep it simple, keep it fair, and don’t let bureaucracy get in the way of what is essentially a good idea.

Cheers
Andrew

The fact that Thailand is now ASEAN’s largest wine market is particularly interesting and gives useful context to Brockenchack’s arrival here.

A great introduction to the winery, but also a fascinating snapshot of where the Thai wine market is heading. Well written and very enjoyable. Congratulations! 🍷🇹🇭🇦🇺

“The Amazing Thailand Marathon Bangkok 28-29 November 2026”

AJW