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Airbnb guests big F&B spenders

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BANGKOK 12 November 2019: Airbnb’s guest community spent an estimated THB808 billion at restaurants and cafes in 2018* based on data for 46 countries and regions alone. According to new survey findings and analysis of internal data released Monday.

If spending levels remain the same, Airbnb guests are estimated to splurge over THB940 billion at restaurants and cafes in these same locations in 2019.

In Thailand,  Airbnb guests spent more than THB6.8 billion at restaurants and cafes in 2018.

Studies show Airbnb community are helping to drive this spending to new places, forge offline connections and keep the benefits local.

According to research, 84% of hosts say they recommend restaurants and cafes to guests, driving more people to visit places they might not otherwise discover online.

Half of the guests say they spent the money they saved by staying on Airbnb in the places they visited, multiplying the economic benefits of the Airbnb community beyond the platform.

On average Airbnb guests say 42% of their spending occurs in the neighbourhoods where they stay, keeping the impacts local and expanding the economic benefits of travel and tourism outside of traditional tourism areas where other accommodation options are often concentrated.

The influx of tourism spending by Airbnb guests at restaurants and cafes is a worldwide trend. In Europe, Airbnb guests spent at least an estimated THB356 billion at restaurants and cafes in 2018, including over THB87 billion in France, THB55 billion in Spain, and THB42 billion in Great Britain.

In the Americas, Airbnb guests spent at least an estimated THB330 billion at restaurants and cafes in 2018, including about THB246 billion in the United States, THB32 billion in Canada, and THB21 billion in Mexico.

In Asia, Airbnb guests spent at least an estimated THB78 billion at restaurants and cafes in 2018, including more than THB24 billion in Japan and THB16 billion in China. Airbnb guests spent an estimated THB36 billion at restaurants and cafes in Australia and New Zealand in 2018, and about THB5 billion in South Africa.

* 2018 estimated guest spending at restaurants and cafes in 46 countries and regions is based on internal Airbnb data and approximately 14,000 responses to a voluntary survey sent to a sample of Airbnb guest accounts that had taken a trip to those places in 2018.

2019 estimates are based on the 2018 spending levels and Airbnb internal data for January-October 2019 and October-December 2018 periods.

All other percentages related to Airbnb host and guest behaviours are based on more than 237,000 responses to the same voluntary survey to sample of Airbnb guest accounts around the world. No payment or other incentive was provided in exchange for completing the survey.

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