SINGAPORE, 30 October 2019: Hertz Asia-Pacific has appointed Discover the World (DTW) as its general sales agent (GSA) for Cambodia, Laos and Myanmar.
First Marketing has also been appointed as the GSA for Macau. DTW and First Marketing will manage the outbound sales of products and services of Hertz and its additional car rental brands Dollar, Thrifty, ACE and Firefly to domestic travel trade partners, corporate customers and leisure travellers.
Cambodian outbound travel is gradually rising, with almost 2 million travelling abroad in 2018, compared to 1.7 million[1] recorded the previous year, and outbound travellers from Laos made more than 3.2 million trips in 2018 [2].
Macau has generated at least 10 million outbound travellers in 2019 so far [3], whereas Myanmar is projected to grow by an average of 10.6% per annum, to reach 1.7 million trips by 2021 [4], showcasing the demand for car rental services as a result of increased outbound travel in these countries.
Hertz Asia Pacific vice president, Eoin MacNeill said: “We are proud to announce Discover the World and First Marketing as the recently appointed GSAs in the region. Both GSAs have the expertise, capabilities and knowledge of the Hertz brands to ensure business growth while adapting to the evolving mobility landscape.”
DTW has held a long-term partnership with Hertz; for more than 26 years it has been operating as the Hertz GSA across many Asian countries as well as in the Ukraine and Guatemala.
First Marketing had worked with Hertz since 2009 when they were first appointed GSA for Hong Kong.
To celebrate their extended partnerships with Hertz Asia-Pacific, each GSA is offering their respective customers in Macau, Cambodia, Myanmar and Laos up to 15% off rentals base price worldwide. The promotion applies to bookings made by 30 November for pickups by 15 December. Other terms and conditions may apply.
[1]https://amchamcambodia.net/wp-content/uploads/2019/04/Year_2018.pdf
