Hotelbeds hires China chief

PALMA, Spain, 9 September 2019: Hotelbeds announced at the weekend the appointment of Forrest Zhang as managing director for China.

Forrest joins Hotelbeds in a newly created role becoming directly responsible for all the company’s activities, which are focused on the Chinese market, reporting directly to Hotelbeds managing director, Carlos Muñoz.

Forrest joins Hotelbeds from Expedia, where he held the position of director of market management, mainland China.

He was responsible for managing relationships with Expedia’s extensive hotel portfolio, including global accounts, local chains and independent hotels on a property level.
Muñoz said: “China is, in fact, our fourth biggest source market globally. As part of our strong commitment to investing in this region, to explore the huge opportunities it can offer and to further developing our business there, we felt it was necessary to create a new dedicated role to answer the specific and high demanding needs of this market.”

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