Azerai flag flies in Hue

HUE, Vietnam, 21 February 2019: A 122-room boutique hotel located on the south bank of Hue’s Perfume River is now operating as Azerai La Residence Hue.

Work has now finished on the hotel’s renovation that involved 73 rooms in the hotel’s west wing. The property is the second hotel managed by a new group formed by veteran hotel developer Adrian Zecha.

After opening the 60-room Azerai Can Tho on the Mekong last spring, Azerai now claims it can open a new property every year.

“In Hue, we wanted a hotel that would emerge as the quintessential hospitality experience in the city,” said Zecha.

Over the next six months, 39 more rooms in the hotel’s east wing will be undergo renovation.

La Residence opened in 2005 after a French entrepreneur partnered with the local tourist authorities and renovated a 1930-built mansion that was once part of the colonial governor’s residence.

With the departure of the colonial French in 1954, the mansion at 5 Le Loi Street served as a guesthouse for provincial authorities from the 1950s all the way through the turn of the century.

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