Maldives: Plastic bag pledge

MALE, Maldives, 26 November 2018: Travel professionals in the Maldives have pledged to make the Maldives plastic bag free by 2020.

Usually associated with idyllic seaside villas and bleached white sand, the Maldives’ Association of Tourism Professionals (ATP) admits the island nation has a single-use plastic problem.

Commenting on the sidelines of a Pacific Asia Travel Association event hosted in the Maldives last week ATP said it was spearheading a mission to turn the Maldives into a destination that has successfully banned single-use plastic.

The Maldives’ “The Edition” an online news service quoted ATP president, Sunny Umar, saying the campaign against the use of plastic bags would help to promote the Maldivian tourism industry.

“Our biggest target is islands with guest houses,” said the ATP president. “Currently, Keyodhoo in Vaavu Atoll and Bodufulhadhu in North Ari Atoll, have banned all use of plastic bags”.

He said it was crucial that environmentally fragile countries, such as the Maldives, protect their environment by using eco-friendly solutions.

PATA brought together travel industry professionals in the Maldives for its second PATA Human Capacity Building Programme with the theme ‘Growth Hacking: How to Scale Your Business Exponentially’ last Thursday at the Paradise Island Resort Maldives.

The event, staged in partnership with the Maldives Association of Travel Agents and Tour Operators (MATATO), brought together 50 travel industry professionals in the Maldives.

Representing PATA were CEO Mario Hardy and director – human capital development Parita Niemwongse.

PATA CEO Mario Hardy said: “The theme of this year’s programme, ‘Growth Hacking’, is the perfect extension of our first programme held last year on ‘Exploring the Art of Storytelling’ as it challenges organisations to experiment and re-work traditional marketing and sales strategies to focus upon growth.”

The PATA Human Capacity Building Programme is the association’s in-house/outreach initiative for Human Capital Development (HCD) across travel and tourism.

Leveraging PATA’s network of talented industry leaders worldwide, the programme designs and implements customised training workshops for government agencies, non-governmental organisations, academic institutions and private sector businesses.

The training is delivered through adult education learning techniques including case studies, group exercises, group discussions, instructor presentations and site visits.