SINGAPORE, 14 August 2018: ITB Asia will highlight the USD180 billion Muslim travel market this year as it partners with key experts, CrescentRating and Halal Trip, for the third edition of the Halal in Travel summit.
For the first time it will introduce a dedicated Muslim Travel Hub and pavilion to host panel discussions, 17 to 19 October at the Sands Expo and Convention Centre in Marina Bay Sands.
By 2020, it is expected that there will be 156 million Muslim travellers, growing nearly 30% since 2016.
The third Halal in Travel Asia Summit, 17 October, will focus on the theme ‘Innovation & Technology in the Muslim Travel Space’. The conference will kick off with the official release of the Mastercard-Halal Trip Digital Muslim Travel Report (DMTR) 2018, revealing the latest insights and in-depth analysis into the Muslim travel market and behaviour patterns. Detailed presentations will discuss how to invest and develop the Halal travel market.
During the three-day trade show, the Muslim Travel Hub will present panels and showcases on Halal travel. Key topics covered include how to attract Muslim travellers to destinations throughout the year, how to further develop the growing Muslim travel market, and develop Muslim-friendly travel packages.
Located in the same area, the Muslim Travel Pavilion will focus on Muslim travel products and services. The pavilion will play host to various talks on how to win over millions of Muslim visitors, happy trails with travel apps and addressing Muslim traveller anxieties.
ITB Asia’s key partner, Have Halal Will Travel, will host a conference 17 October, 1400 to 1700, for the second year running at the Muslim Travel Pavilion, endorsing the show with strong content on this specific area.
Have Halal, Will Travel claims to reach out to 9.1 million Muslims across Asia and works with tourism boards, airlines and consumer mega brands to help them to connect and shape the future of the Muslim travel market.
The Muslim Travel Hub will host showcases from Indonesia, Japan and Turkey, looking at topics such as ‘Targeting USD126 billion Muslim tourism market with cultural changes’ from Indonesia, ‘Making Muslims feel at home’ from Japan, and ‘Travelling in style’ from Turkey.
CrescentRating will partner with ITB Asia on the third Halal in Travel Asia Summit 2018 releasing the Digital Muslim Travel Report by HalalTrip and Mastercard 18 October.