Sabre and MH recognise agents

SINGAPORE, 2 March 2018: Sabre technology provider to the global travel industry, recently co-hosted the Sabre & Malaysia Airlines Gala Dinner, to recognise the success of top agents across Malaysia who used Sabre to book travel on the national airline.

Bringing together more than 250 key stakeholders from the industry, the event was also an occasion to honour the long-term partnership between Sabre and Malaysia Airlines.

“From the time when Malaysia Airlines was a founding shareholder of Sabre Travel Network Asia-Pacific (formerly known as Abacus) to today, Malaysia Airlines and Sabre have built a strong, strategic partnership based on a common vision, and by working together to provide the best services to agencies and travellers in a competitive and evolving market,” said Sabre Travel Network senior vice president, airline business, Jorge Vilches. “Sabre and Malaysia Airlines are committed to supporting agencies as they innovate, drive efficiencies and seek new opportunities.”

VIP table at the gala From left to right: Chin Ten Hoy (Chief Executive Officer, Mayflower Group), Arved von zur Muehlen (Chief Commercial Officer, Malaysia Airlines), Thomas Chong (Managing Director, Holiday Tours & Travel Sdn Bhd ), Captain Izham Ismail (Chief Executive Officer, Malaysia Airlines), Jorge Vilches (Senior vice president, air line of business, Sabre Travel Network), Annie Ong (Sales director, Sabre Travel Network APAC), Rakesh Narayanan (Vice president, air line of business, Sabre Travel Network APAC), Dato Tan Boon Pun (Group Chief Executive Officer, PST Travel Services Sdn Bhd), Cooper Huang (Chief Executive Officer, Malaysian Harmony Tour & Travel Sdn Bhd), Dato’ Gan Eng Kwong (Executive Chairman, Reliance Shipping & Travel Agencies Sdn Bhd).

The gala dinner also marked the culmination of a 10-month agency reward programme that generated business growth for Malaysia Airlines on the Sabre platform.

During the event, Sabre agents with the most ticketed bookings for Malaysia Airlines were awarded prizes, and the top agent received the grand prize; a Nissan Grand Livina.

Grand Prize winner, Khor Chew Hong, general manager for Holiday Tours and Travel receiving the grand prize, the keys to a brand-new Nissan Grand Livina.

Additionally, Sabre is pursuing new projects with Malaysia Airlines such as the Malaysia Airlines Government Travel Services (GTS) this year. This new service will accelerate the digitization of the booking experience for government officials travelling on Malaysia Airlines through the Sabre platform.