PAL hires Altéa to snag star rating

SINGAPORE, 30 March 2018: Philippine Airlines is striving for a five-star Skytrax rating by 2020 and a landmark agreement with Amadeus that will transform the airline’s core technology systems might tip that extra star in PAL’s favour.

Last month, PAL earned its four-star rating, but it is now embarking on projects that will transform the passenger experience.

“We want Philippine Airlines to stand shoulder-to-shoulder with the world’s best airlines. We are immensely proud of our four-star rating, but our mission is to represent the best of the Philippines … So our next goal is to get that 5th star by 2020,” said  Philippine Airlines, president and COO Jaime Bautista.

Left: Jaime J. Bautista, President and COO, Philippine Airlines Right: Cyril Tetaz, Executive Vice President, Airlines, Amadeus Asia Pacific

To upgrade and add new products and systems, Philippine Airlines will adopt the full Amadeus Altéa Suite, a passenger service system that aims to streamline and improve all core passenger processes for PAL.

It touches on reservations, inventory, departure control, and flight management.

Bautista added, “Philippine Airlines should offer a passenger experience that is truly representative of the Philippines and a source of pride for our people. We need technology that will capably support our ambitions, but also a partner that shares our vision. Accordingly, after a rigorous evaluation process, we have chosen to partner with Amadeus, their technology and their people.

Adopting Altéa will also support Philippine Airlines’ ambitions to join an airline alliance. More than two-thirds of Star Alliance airlines, three-quarters of oneworld airlines and half of Skyteam airlines use Altéa.

By the end of 2017, 199 airline customers had contracted either of the Amadeus Passenger Service Systems (Altéa or New Skies) and 195 had implemented them.