Thailand taps Muslim travel

Speakers: Prof Pakorn (front row, centre), Mr Sanya (front row, fourth from right), and Mr Adam, Mr Muqbil and Mr Hardy (back row, respectively third, fourth and fifth from right). Other participants included representatives from the Dusit and Anantara groups, the Landmark, Asia Hotel, Baiyoke Sky Suites, and three PATA interns.

BANGKOK, 11 July 2017: Thailand’s 6 million-strong Muslim population and a growing range of Muslim-friendly travel services will play an important role in catering to the growing number of Muslim travellers visiting the country.

Speaking at a seminar held at the PATA Engagement hub, last week, experts agreed that this role would increase significantly as the ASEAN integration advances and Thailand seeks to better position itself as a hub for Halal food and cuisine.

Speakers included Halal Standards Institute of Thailand director, Pakorn Piyakorn; Al Meroz Hotel general manager, Sanya Saengboon; Nouvo City Hotel resident manager, Adam Phadungsilp; and Travel Impact Newswire executive editor Imtiaz Muqbil, who organised the event.

The speakers pointed out that in terms of popularity as a destination for Muslim visitors, Thailand ranked just under Singapore amongst the non-member countries of the Organisation of Islamic Cooperation but has enormous potential to overtake its ASEAN neighbour if proper marketing strategies and training programmes were undertaken.

As of the April 2017 flight schedules, Thailand had more than 730 weekly flights from cities in 17 Muslim-majority countries, more than any other country in Asia. It also gives visa-free and/or visa-on-arrival facilities to citizens of 12 Muslim-majority countries.

Visitors from the UAE, Saudi Arabia and Kuwait are the top average daily spenders, according to 2015 statistics published by the Tourism Authority of Thailand.

(Source: TravelImpact Newswire)