Thailand’s Q1 tourism looks bright

BANGKOK, 31 March 2017: Thailand estimates revenue from its booming tourism industry increased by 4% during the past six months.

Quoting figures based on data covering October 2016 through to 27 March, this year, the Ministry of Tourism and Sports claimed tourism generated THB1.33 trillion in revenue.

Tourism and Sports Minister Kobkarn Wattanavrangkul told a briefing, earlier this week, that foreign tourists generated revenue of THB860 billion with the balance earned from domestic tourism.

Revenue generated from foreign visits grew by an estimated 2.7%, while domestic tourism revenue increased by 8.3%.

The majority of foreign visitors came from China, Russia, Malaysia, the UK and the US.

Bangkok, Pattaya and Phuket led the destinations attracting the bulk of visits followed by Samui and Krabi with tourism growing to the northern region, mainly Chiang Mai.

Growth continues as Thailand hits visitor and revenue targets for first quarter 2017.

According to the Tourism Authority of Thailand the first quarter should close with revenue of THB734 billion (USD20.9 billion), up 9% year-on-year.

Growth should continue in the second quarter with an 11% increase and revenue of THB630 billion (USD18 billion).

During the five-day Songkran festival mid-April, TAT estimates tourism earnings will reach THB16.6 billion (USD474 million).

During the first quarter tourist arrivals should reach 9.2 million generate representing a year-on-year increase of 2%.

Revenue is based on estimates derived from exit surveys and financial sources such as credit card spend. The Ministry and TAT do not provide explanations on the methodology used to calculate tourism revenue.

Likewise, visitors as mentioned by the TAT and the ministry are visits, arrivals or trips based on passport and ID checks at  airports, land and sea border checkpoints. Thai citizens are not counted.

(Sources: NNT and TAT news room)


  1. these must be April fool joke. set a target number and the workers make up the stats accordingly

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