SINGAPORE, 13 July 2018: Changi Airport Group and WeChat Pay announced a three-year marketing partnership, Thursday, to launch joint shopping promotions at Changi Airport.
Changi is now the first airport in Southeast Asia to accept WeChat Pay airport-wide. The partnership will allow Changi Airport to target promotions to WeChat Pay users.
WeChat Pay is an online payment platform integrated into the popular messaging platform WeChat and a popular mode of payment for Chinese consumers.
WeChat currently has more than a billion monthly active users and this number is growing year-on-year.
China is one of Changi Airport’s key passenger markets, with Chinese passengers accounting for about a third of Changi Airport’s total sales in 2017.
The WeChat Pay platform will make it more convenient for Chinese passengers when shopping and dining in Changi’s four terminals.
With the launch, Changi Airport will be the first airport in Southeast Asia to launch WeChat Pay as a mobile payment platform across a wide range of commercial offerings.
Changi Airport will have the widest acceptance of WeChat Pay among all Asian airports, outside of China.
Over 150 outlets – including Changi’s duty-free, luxury retail shops and online store iShopChangi, will accept WeChat Pay.
To celebrate the introduction of the new payment platform, both parties have launched a shopping promotion where WeChat Pay users can enjoy discounts when shopping at Changi Airport, and on iShopChangi.
