Business travellers stay in touch

November 22, 2017 by  
Filed under Singapore, TRENDING

SINGAPORE, 22 November 2017: Just 31% of travellers from Asia-Pacific contact their families when on a business trip according to the CWT Connected Traveller Study.

That compares with half of business travellers from the Americas and around a quarter (27%) of Europeans.

The survey of more than 1,900 business travellers revealed that travellers from the Americas are also more likely to check-in more than once a day (47%), whether by phone, text, email, or other methods, compared with travellers from Europe (37%) and APAC (32%).

“Obviously business travellers miss family life when they are away, but most travellers make sure they stay in touch,” said Carlson Wagonlit Travel head of external communications, Julian Walker.

While there were similarities across the Americas, Europe and APAC, the study exposed key differences in the ways and frequency with which business travellers connect with family. For example, European travellers (49%) are more likely to use a phone to communicate with family and friends, while travelling compared with 43% of those from the Americas and 41% from APAC.

Conversely, travellers from the Americas (20%) are more likely to text family and friends than those from APAC (17%) or Europe (13%). Regardless of location, CWT’s research revealed that around a quarter of travellers from each region Skype their families.

“While technology continues to evolve, most travellers still favour traditional ways to connect with family and friends,” said Walker. “Digital tools, like video calls, are making it easier for travellers to feel more connected with their family when they’re away.”

Here are some other findings from the survey about travellers from markets around Asia Pacific:

China

  • Business travellers from China were more likely (78%) to say the benefits of business travel outweigh negatives for building and maintaining relationships at home.
  • Chinese business travellers are by far the most likely in Asia Pacific (47%) to stay connected with family while traveling.
  • Telephones are the preferred method of communication of Chinese business travellers when connecting with family.
  • 67% of business travellers from China use a phone to reach family back home – compared to the APAC region average of 41%.
  • Business travellers from China are more likely (58%) to check-in at home only once a day.
  • 76% of Chinese business travellers have missed at least one social event or special occasion in the last year because they were away on a business trip.
  • Only 21% of Chinese travellers encountered problems with their home and personal relationships because of business travel – far less than travellers from other APAC countries (39%).

India

  • Of all APAC countries surveyed, Indian business travellers were by far the most likely (87%) to say the benefits of business travel outweigh negatives for building and maintaining relationships at home.
  • 28% of business travellers from India put more effort to stay connected with family while traveling.
  • Indian business travellers are the most likely to use Skype to connect with family. 39% of business travellers from India use Skype to reach family back home – compared to the APAC region average of 23%.
  • Business travellers from India are more likely (44%) to check-in at home more than once a day.
  • 85% of Indian business travellers have missed at least one social event or special occasion in the last year because they were away on a business trip – the most compared to other APAC countries.

Singapore

  • Business travellers from Singapore were more likely (74%) to say the benefits of business travel outweigh negatives for building and maintaining relationships at home.
  • 35% of Singapore business travellers put more effort to stay connected with family while traveling.
  • Texting is the preferred method of communication of Singapore business travellers when connecting with family. 32% of business travellers from Singapore use mobile texting to reach family back home – compared to the APAC region average of 17%.

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