MANILA, 12 October, 2017: Travel statistics have hinted at it for years – Filipinos are not prolific leisure travellers. Now the latest Agoda.com’s research suggests they much prefer to explore their own country than travel overseas.
It’s the wealth of scenic getaways in the home country that grabs the attention of Filipino vacationers, according to Agoda’s Travel and Tech Study, based on the site’s booking data.
In contrast, Filipinos travel the world to work in various industries including hospitality and the cruise industy, but when they are planning holidays nothing quite beats the lure of their homeland.
In addition, it is not always about urban lifestyle and big city experiences. Filipino vacationers prefer to explore landscapes, islands and natural wonders, with 74% of millennial Filipino travellers identifying nature as a top holiday priority.
This is demonstrated by the popularity of destinations such as Cebu, Boracay Islands and Palawan.
Just two international destinations make the top 10 places for Filipinos travellers. They are Hong Kong and Singapore, in fifth and seventh place. The region’s travel statistics indicate Filipinos are way down the list of top outbound travellers, although work-related travel is the highest of all the ASEAN countries.
Agoda’s global director for brand and communications, Andrew Edwards said: “Young Filipinos are travelling more and more to get the richest travel experience they can. They’re keen to get off the beaten track..”About the research
The quantitative online survey was commissioned by Agoda, with responses from 1,154 Filipino respondents aged 18 to 64. Data was collated between 27 February and 17 April 2017. The top ranked destination data is based on agoda’s own booking data from January through August 2017.