HONG KONG, 8 November 2016: Disney Parks’ first Marvel-themed ride, Iron Man Experience, will launch at Hong Kong Disneyland 11 January 2017.
For the very first time, the new ride-through attraction features a story based in Hong Kong. Guests will be able to soar through Hong Kong’s skies alongside Iron Man and battle the evil forces of Hydra in the multi-sensory immersive motion experience.
Hong Kong Disneyland Resort executive vice president and managing director, Samuel Lau, said: “The Iron Man Experience is an immersive motion experience using Hong Kong as the story background…to give local and overseas guests a different perspective and experience of Hong Kong.”
Innovator and pioneer, Tony Stark, has selected Tomorrowland in Hong Kong Disneyland to host Stark Expo, where he will show off his latest high-tech creations in various exhibition halls – the Hall of Legacy, the Hall of Protection, the Hall of Energy and the Hall of Mobility.
Guests will be among the first to explore Stark’s latest innovations up close and fly in a gravity-defying Iron Wing flight vehicle in Iron Man Experience. He has also made Hong Kong the Asia headquarters of Stark Industries hereafter.
The park has spent over three years to design and create Iron Man Experience – complete with flight simulators, 3-D projection, surround sound and other special effects that immerse guests in the Marvel story of a battle with the evil forces of Hydra.
After putting on a pair of Stark Vision glasses and taking off on Stark Industries’ special Expo-edition Iron Wing, guests will make their way to the Hong Kong Stark Tower powered by the arc reactor and whizz alongside Iron Man through streets that resemble those in West Kowloon and downtown, and fly over iconic Hong Kong landmarks like Tsing Ma Bridge, Victoria Harbour and the city’s pristine mountain ranges.
Walt Disney Imagineering creative director, Ted Robledo, said: “We’ve set this up as the next Stark Expo after the one Tony Stark did in 2010 in New York. He’s showcasing his latest and greatest products from Stark Industries, so guests see all kinds of things in the exhibition halls when coming through the Expo.”
“But the ultimate experience is to get on this brand-new Iron Wing vehicle, which is essentially a really large Iron Man suit that 45 guests can get into.”
An Iron Man Experience Sneak Peek will be held from 23 December to 8 January, 2017.
Starting from 23 December 2016*, guests staying at the resort’s two hotels will receive a Priority Admission Pass** of Iron Man Experience to shorten the wait for their turn on the Marvel-themed ride.
*excludes 9 and 10 January.
**Priority Admission Pass will be given according to the number of guests in each room with a maximum of four passes per room, subject to availability.