BANGKOK, 27 September 2016: Thailand Convention and Exhibition Bureau will concentrate on professional associations to bid for events in five key business sectors, according to its 2017 business plan.
The government’s Thailand 4.0 economic model aims to develop Thailand into a value-based economy, and high income country driven by creativity and innovations.
TCEB president, Nopparat Maythaveekulchai, confirmed it the bureau will concentrate on five key industries; health and wellness; energy; food and agribusiness; infrastructure and logistics; and automotive and electronics.
The plan is to assist professional associations in Thailand that cover these industries to provide them with recourses to bid for international conventions in each segment.
Results of a TCEB generated economic impact study for 2015 showed more than THB66.426 billion was spent on conventions in Thailand, generating tax revenue of THB2.9 billion, and more than 46,000 jobs were created.
From October 2015 until now, Thailand has won bids for 16 conventions, with more than 12,000 international delegates, and targeting revenue generation of more than THB1 billion. The revenue is an estimate of daily spending based on exit surveys and other relevant data.
TCEB’s Conventions Department director, Vichaya Soonthornsaratoon, said bringing conventions to Thailand delivers benefits beyond revenue as they encourage an exchange of information and help to develop innovative products and services.
“The bureau will encourage and provide support for professional associations to bid for major conferences,” she said.
While not elaborating on details of the support packages, TCEB has a fund that covers transport and hotel expenses for professional association leaders to attend an overseas event and officially bid to host a future event in Thailand.
It also helps in providing bid documents, videos and presentations.
TCEB has a range of packages that help to subsidise bid costs and also provides incentives for conferences to make it more cost effective to host an event in Thailand.
The latest ‘Convene in Paradise’ promotional campaign reduces the cost for conventions hosted in Thailand, 2016 to 2017 (Fiscal year 1 Oct 2016 to 30 Sep 2017). Features include:
- THB1 million support for conventions with a minimum attendance of 1,000 international delegates.
- THB1 million support for conventions in the five focus industries with a minimum attendance of 500 international delegates.
- THB300,000 support for offshore conventions with a minimum attendance of 200 international delegates, where 80% of the delegates originate from the same country.
Other conventions can qualify if they meet the following simple criteria:
- Hosted by an association, government agency, education institution, non-profit organisation, PCO or conference organiser.
- The convention covers at least two full days.
Applications for assistance must be received by TCEB prior to 30 September 2017.