TCEB gears up Euro promotions
November 25, 2010 by TTRweekly Staff
Filed under News
BANGKOK, 25 November 2010 – Thailand Convention & Exhibition Bureau will launch a MICE campaign in Europe, ‘Believe in Thailand,’ in cooperation with 27 Thai agencies at the EIBTM 2010 trade show, 30 November to 2 December, in Barcelona.
According to TCEB president, Akapol Sorasuchart, there are five packages in ‘Believe in Thailand’ featuring cultural performances, corporate social responsibility (CSR), green meetings, team-building and golf and spa activities.
EIBTM (Exhibition for the Incentive Business Travel and Meetings) 2010 should attract 7,000 trade visitors interested in sourcing new events business.
Mr Akapol added that the European market should deliver around 84,940 MICE tourists to Thailand and earn the country about Bt6,400 million.
